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Transcript

Resources

Lighting

Crew

Sound Effects

Legalities

- chewing gum packet

- camera and tripod

- 3 actors/actresses

- 5 extras

- Final Cut Pro

- lighting

- ceiling lights

- windows for extra light

- studio lights

- standing lamps

- royalty free music and SFX

- director

- cameraman

- lighting coordinator

- sound effects creator

- clock ticking

- classroom and hallway ambiance

- teacher mumbling, girls chatting

- flying sounds

- loud, happy music

- romantic music

- chewing sounds

- voiceover

- music with copyright can be used for educational purposes

- follows the BCAP code

Extra Chewing Gum Advert

Planning

Storyboard

- school/college age

- tall, not too young

- male

- open character

- friendly features

- exaggerated facial expressions

- set: college hallway and classrooms

By Lucy Courtnall

Freshen up your day with Wrigley's Extra.

Audience

Full Outline

(see treatment)

Format

- aimed at the whole family

- Type: Pixelation

- playful, childish, different

- influence: PES

- men and women, boys and girls

- Why? Surrealism

- funny, surreal, outlandish

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