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“ TARGET - USP - POSITIONING STATEMENT ”

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by

Maria Avagianou

on 6 November 2013

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Transcript of “ TARGET - USP - POSITIONING STATEMENT ”

“ TARGET - USP - POSITIONING STATEMENT ”
Map Your Competition
Target Group
Unique Selling Proposition
Our department does not only provide marketing and advertisement studies, but also the experience of journalism and cultural studies.

Brand Positioning and Reason to believe
FOR: Students-descent knowledge of English-dreams and passion-marketing and advertisement. FOR: Employees who want a great professional

“To visionary students, Ad & PR Lab promises that big dreams become actions and actions become achievements…”
By the ARK team
Department’s lab disposes equipped facilities.
WHO: easier rehabilitation-great career-give everything. WHO: staffed with innovative, ambitious, creative and open-minded professionals

Ad & PR Lab OFFERS: greatest opportunities-interesting learning process-practical experiences-multiple chances-strong diploma.


REASON TO BELIEVE:dynamic, specialized and well equipped department-highly educated teachers-best knowledge experience-effort never stops-embrace international changes-keep up with the trends.
Real case studies, confidence to work with professionals, real circumstances, really useful network.
Full transcript