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This ad is directed to a specific group of people, the group targeted is people who are interested in the earth and how it looks in 3D
statistical data relating to the population and particular groups within it
Market segmentation is the process of dividing an entire market up into different customer segments. Targeting or target marketing then entails deciding which potential customer segments the company will focus on.
Geographic segmentation is when a business divides its market on the basis of geography. There are several ways that a market can be geographically segmented. You can divide your market by geographical areas, such as by city, county, state, region.
Psychographics is the study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research
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