What is in a Name?
The electronics manufacturing corporation
By:
Block 4
The Sony Brand
In the spirit of its creation, Sony has made products that are revolutionary and user-friendly. Their products are designed to be sleek and long-lasting. Sony products have bold designs accompanied by a black finish.
Sony represents it’s creations as revolutionary technology that challenge the modern day view of how we enjoy digital media. Their products range from laptops to TVs to portable game systems.
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Sony Products
- Sony has continuously pushed out new products that were unimaginable before.
- Their newest creation is the Sony SimulView. It allows two separate images to appear on one screen.
Sony’s Promise
Sony since its incorporation has had a mission to create innovative new digital entertainment for consumers by bringing together cutting-edge products with latest generation content and services and to develop products for its customers that deliver superior performance and possess a professional sense of style tailored to the needs of the consumer.
Sony Today
Today Sony has over 168,200 employees, is worth over $11 billion and grossed $31 billion in revenue in 2010. Today the Sony corporation has several other companies under it’s control. VAIO, Bravia, Xperia and Playstation are a few products that Sony engineers.