Detailed SWOT Analysis of McLaren Port Huron

Threats

Identified Weaknesses

Elements in the healthcare system that could cause trouble for the new cancer center include:

• Delay in construction projects.

• Marketing not reaching the people of the community (Studer, 2013).

• Obstacles such as in-climate weather, insufficient funding, or material shortages.

• Loss of trust in the community if project not complete on time (Studer, 2013).

• Lack of contracted Oncologist.

Opportunities

• There is no local cancer treatment center for the citizens of the community.

• Patients have to leave the community to receive great treatment for their disease process.

• Not providing cancer treatment services to the community go against PHH mission and vision.

• Improve patient satisfaction by keeping them local for treatment (Studer, 2013).

• Develop a states of the art cancer treatment center that keeps up on the newest technologies for all types of cancer.

• Develop business partnership with Oncologist in the community.

• Provide a great service to the people of the community.

• Provide services to surrounding communities.

Weaknesses

Organizational Changes

History of the Healthcare Organization

Strengths

• Lack of competitive strength in the community.

• Initial financial burden to the facility (Studer, 2013).

• Vulnerabilities if the cancer center is unsuccessful (Studer, 2013).

• The pressure of meeting a deadline once the project is a go.

The change is going to be building a new, state of the art, cancer center. It will be projected to open in the summer of 2016. The cancer center will provide services to the residents of the community who need treatment as well as reach out to outlying communities.

Port Huron Hospital (PHH) opened its doors June 8th, 1905 and was a 32 bed facility.

Strengths of PHH include the following:

• Caring for the community they serve and wanting to serve all their healthcare needs.

• The facility has a vision to support and help its community (Studer, 2013).

• The facility used its patient surveys and is building a cancer center based on the voice of the community (phh.org)

• There is Oncologist wanting to serve the community they provide a service in.

• PHH has a marketing program that can reach the community and distribute the good news of a local cancer center serving the community (Studer, 2013).

Conclusion

Introduction

Mission of PHH

Economic, Environmental, and Healthcare Trends Affecting PHH.

The purpose of this presentation is to provide a description of the healthcare organizations and identify potential changes using the SWOT analysis.

• Mission

• Vision

• Current strategies

• Strengths

• Weaknesses

• Opportunities

• Threats

• Potential changes

Detailed SWOT Analysis of

the Healthcare Organization

After reviewing the SWOT analysis, changes, vision, vision, and current strategies of PHH, it is clear to see the need for a local cancer treatment center. Providing this cancer center will allow the patients to remain local for their treatment needs, while getting the newest breakthrough in cancer treatment options.

Create a culture of wellness and serve as a healthy role model to the community (phh.org).

Barbara Eady

American Sentinel Unniversity

March 13, 2016

• The community has a high cancer rate per capital among the population.

• Patient's with cancer are driving over 60 miles one way for treatment.

• PHH wants to be able to treat the people in the community in which it services.

• PHH wants to provide great care for all their healthcare needs, which includes cancer treatment.

Vision

To be a leader in healing and your partner in health (phh.org)

To keep the people in the community we serve local for healthcare treatment and needs (phh.org).

References

http://www.mclaren.org/porthuron/ historyph.aspx

http://www.mclarenhealthplan.org/porthuron/wowph.aspx

http://www.nccn.org/professionals/default.aspx

Sadeghi, S., Barzi, A., Mikhail, O., & Shabot, M. M. (2013). Integrating quality and strategy in health care organizations. Burlington, MA: Jones & Bartlett Publishers.

Studer, Q. (2013). A culture of high performance: Achieving higher quality at a lower cost. Gulf Breeze, FL: Fire Starter Pub.

Current Strategy

Clinical Practice Guidelines

Build a new, state of the art, cancer treatment center for the community.

Keep patient's local for all cancer treatment, including experimental chemotherapy and top of the line radiation treatment.

• PHH will follow The National Comprehensive Cancer Network (NCCN) cancer treatment guidelines (nccn.org)

• Policies will be written following these guidelines as well.

• NCCN is an alliance with the world’s leading cancer treatment centers and they collaborate to develop treatment guidelines for most cancers.

• NCCN provide recommendations based on the best evidence available (nccn.org)