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IPID2013

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lorenzo cantoni

on 14 April 2014

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Transcript of IPID2013

prof. dr. Lorenzo Cantoni

The UNESCO Chair
ICT to develop and promote sustainable tourism in the World Heritage Sites
Main planned activities:
Extensive research & guidelines
Education (summer school: 25 August-5 September 2014, supported by KFPE)
Awareness campaigns
Knowledge dissemination through OER

With a goal to:
Support WHS in online communication & in training local stakeholders
Educate and sensitize tourists
Establish an interdisciplinary network of scholars
"protection, conservation and
presentation
of the cultural and natural heritage"
ICT & ST @ WHS
visitor/tourist:
enlarge the access
enrich the experience
local community:
increase ownership and add local voices
dis-intermediate (some) relationships
upgrade knowledge/skills (especially of MSMTEs)
3 labs
webatelier.net
NewMinE: New Media in Education
eLab: eLearning Lab

Mission: “To investigate online communication as a true human activity, with a long-term, comprehensive and holistic approach. In particular, stressing human growth and quest for meaning in educational/touristic experiences – eLearning/eTourism, as well as in international development – ICT4D.”
Awareness Campaign
about World Heritage
in Southern African Development
Community (SADC)
15 countries
38 WHSs: 16 cultural, 19 natural, 3 mixed

World Travel & Tourism Council
Total contribution of Travel & Tourism to SADC (2012):
GDP:
9.0%
EMPLOYMENT:
7.6% of total employment (5,098,500 jobs)
Partners
Awareness Campaign about World Heritage in
Southern African Development Community (SADC)
GOALS
(Informal) learning goals:
.Awareness raising
«our cultural and natural environment is great, and recognized at the international level»
.Informal education
«this is the nature / story of the WHS»
.Empowerment
«thanks to our WHSs (and through sustainable tourism) we can promote development and meaningful international encounters»

GAME STRUCTURE AND PROCESS
Phase zero
. Promotion in schools and online (FB contest)
First Phase
Pre-studying on UNESCO and WHSs using online materials/sources (WIKI)
Players answer to questions about 4 WHSs, UNESCO, sustainable tourism, and ICTs
Best players are invited to the second round
Second Phase
questions on each WHS, UNESCO, sustainable tourism, and ICTs (within a limited time frame)
Final rank
Third Phase
Top 20 players invited to a residential workshop
Participants will develop projects on selected WHSs and discuss with respective ministers of tourism
TOOLS
lorenzo.cantoni@usi.ch
www.unescochair.usi.ch
Thank you
UNESCO Chair in ICT to Develop and Promote Sustainable Tourism in World Heritage Sites
Full transcript