STRENGTHS
- Brand Equity
- High Quality Products
- Always Expanding
- Directly Operated Stores
WEAKNESSES
- Investing Large Amounts of Money
- Have to Upgrade Style Frequently
OPPORTUNITIES
- Targeting Interest of the Youth
- Emerging Luxury Markets
- Advertising by Celebrities and Public Figures
Gucci SWOT Analysis
THREATS
Jericho Astrolabio
Julien Castillo
- Competitive Luxury Brands
- Mass Production in Replication of Products
POLITI