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Georgia DNR Website
2
Transcript
Georgia DNR Website SWOT Analysis
Negative Feedback
- Lack of trust
- Eventual loss of funding
- Disuse of site
- Loss of interest with DNR
Threats
Inconsistent Formatting
http://www.gadnr.org/news
http://www.gadnr.org/recreation
- Negative feedback
- Incorrect information
- Unsafe situations
Weaknesses
Incorrect Information
Unsafe Situations
- Inconsistent formatting
- Mobile website
- Homepage too busy
Mobile Website
Homepage Too Busy
http://www.gadnr.org
vs
http://www.tn.gov/twra/
Connect Facebook Events
Catherine E. Williams
Marketing Specialist Candidate
Georgia Department of Natural Resources
Opportunities
- Connect Facebook events
- Sell merchandise
- Community enrichment
Weekly Updates
Sell Merchandise
Community Enrichment
http://www.scparkstore.com/index.htm
Strengths
- Weekly updates in News column
- Detailed and exciting information
- Strong social media presence
Informative
Social Media
http://www.gadnr.org/education
https://www.facebook.com/gadnr?_rdr=p
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