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Pros/Cons of Social Media

Topanga, Wilshire, and West Valley areas have more Nixle subscribers than any other areas citywide...

Social Media has opened new doors for LE agencies.

- Used for Public Relations, Crime prevention, and criminal investigation

Criminals also use social media to share information on their whereabouts (Instagram) and post pictures/videos of criminal activity.

If those committing crimes are subscribed to Nixle, they have access to the same info as the other citizens in the area...

Success Stories

In Chula Vista, CA, a senior citizen went out to check the mail and never came back in. Her husband, worried about her recent medical issues called police. Chula Vista Police issued the first of two Alert messages, asking folks to keep an eye out for a disoriented elderly woman wearing yellow shorts. The message was sent within a ½ mile of her home. 45 minutes later, CVPD sent a follow-up message with a complete description of the woman and a picture, widening out the message distribution area to 2.5 miles. A citizen received the message and saw the woman, allowing CVPD to bring her home safely.

Another win for Nixle involved the successful recovery of a missing Alzheimer's patient in Denton, Texas . The Denton, Texas Police Department received a call about a missing 84 year old with Alzheimer's, and although officers searched the area, they were unable to locate the missing person. They published an alert via Nixle, and within an hour, a neighbor who received the alert spotted the man and called local police.

When...

When did LAPD adopt Nixle?

  • October 2009, LAPD began using Nixle to reach citizens in LA and surrounding cities.

When do messages go out?

  • Messages are sent out immediately whenever information is published/uploaded to Nixle.
  • Whether you choose to receive updates by text/email, the system can also be linked to a personal Twitter or Facebook account.

Where...

Where does the Nixle system serve?

  • Used by over 6,000 agencies in all 50 states.
  • Police Depts, schools, community agencies and emergency management services.

Where did it originate?

  • First tested in 2008 in Chula Vista, CA including Chula Vista PD.
  • After a successful test, CVPD was the first agency to be on the system.
  • Nixle then partnered with VeriSign, which enabled the SMS ability.

What....

Who...

What is Nixle?

  • Nixle is a Community Information Service dedicated to helping the public stay connected to information about their community.
  • Through Nixle, you can stay connected to your local police dept, your children's school, your local community agencies and organizations, and other locations throughout the country relevant to you.

What are it's capabilities?

  • Neighborhood-level to Community-level:
  • Public safety alerts
  • Up-to-the-minute need-to-know information
  • Advisories, reminders, and last minute cancellations.
  • Municipal and community news, happenings, events.
  • Any other area relevant information.

Who is in charge of the Nixle System?

  • Agencies that have adopted the Nixle system are responsible for sending out information about specific regions.
  • Information about the Santa Clarita is sent out through the SC Sherriff's Station on Magic MTN Pkwy.

Who determines what goes in the messages sent out?

  • State, Federal, and National Agencies
  • City and Municipal Agencies and Representatives.
  • School Districts

Who can receive messages?

  • Anyone can view information by going to www.nixle.com without registering.
  • In order to customize the information you receive and the locations you receive it from through text/email, you must set up an account.
  • Once registered, you can personalize your locations and preferences.
  • When you register, you enter your address or closest cross street.
  • You can add as many locations as you'd like.

Mission Statement

"to enable government agencies, small to medium size businesses and enterprise-level organizations to communicate in a secure way and exchange multimedia content over a trusted mobile platform. Our product line supports secure enterprise grade communications for both public and private messaging."

"We also support the creation and management of geographic and interest based user groups through unique SMS and mobile applications. Our product line consists of stand alone solutions and custom solutions for government, small to medium size businesses, and enterprise level organizations to communicate using a trusted, simple, and proven service."

How...

How do I register to receive Nixle alerts?

  • Log onto: www.Nixle.com and click the "Sign up Now" button.
  • You can also text Your ZipCode to 888777 for SMS for your area.

"Building Safer Communities Together"

How successful has Nixle been so far?

  • Since it's creation, it has been very successful.
  • "Nixle Connect" is the most widely used and fastest growing notification system in the US.
  • Has won numerous awards including the Free Public Notification Service Award, as well as, the Best Notification System Award in 2011.

How do you know the information is legitimate?

  • Nixle goes through an extensive identity certification and authentication process before authorizing any agency or organization to publish information into the service.

How can I make suggestions or report a crime?

  • You may contact Nixle online using the "alert feature" to notify them of a crime, provide information and feedback to the agency.

Why...

Why is this system necessary?

  • Nixle was created to provide, design, and develop innovative technologies for the public safety sector, government sector, and commercial sector.
  • "Nixle provides communities throughout the country with news and information that is proximate and personally relevant."
  • Having a system that can reach citizens in real time about dangers or threats in real-time is an essential asset to police where building community relations is so important.
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