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Transcript

The Time machine

Analysis

Table of content

Concept

Vision

Edutainment

Inter-

activity

To create a joyful journey through the world of movies that will lead to a state of happiness. Our guests should come from all over Europe to experience the journey and they will be fully immersed in all educational, entertaining and interactive elements of the park. Eventually our guests should leave with a smile and the urge to return.

History

Movie

Theme

Let us edutain you!

- Golden nuggets

- Vision + Concepts

- Description of product

- Experience instruments

- Experience building blocks

- Experience platform

Edutainment

Kids are catalysts

Movie theme

Sustainability

Hollywood glamour

Interactivity

Not fun for both kids & parents

Storyline missing

Experience instruments

Mazursky

Falk & Dierking

Entertainment

Story telling

Identity

Products&packaging

Physical environment

Communication

Network

Personnel

The time machine

Exterior and interior

Overall experience

Experience platform

Stay connected

Share experience

Future experience

Description room

Story line

Lisa Manders

Josi Schreiber

Rasa Balasaityte

Kikki Strijbosch

Paul Mommers

'Past' experience

Description of room

Story line

Passion for action

Questions?