Introducing
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
Trending searches
Technology at Starbucks
Technology at Starbucks
201611109주원석, 201611066 김진용
Contextual Retailing
"Individualizd Experiences"
* Offering
an individualized experience
for every customer.
Connecting with Customer
Virtual Talent
.
"Tech Cafe"
* A key point of Starbucks' coffehouse
atmosphere is connectivity.
.
* Not only to help employees
with IS-related problems.
* To connect with customer they use
free Wi-Fi access,paired with free acess
to music etc...
* Starbucks hope to obtain
valuable new ideas and suggestions
from each employees.
Mobile Payment
*The company has quickly become a
retail leader in mobile payment.
*A smartphone app tied to the customer's
loyalty and payment cards generates a
2D barcode that can be read by an in-
store payment terminal.