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Assumptions of the Behaviourist Approach

What is Operant

conditioning?

What is Social Learning Theory?

Classical conditioning

Behaviour can be explained in terms of classical conditioning.

Behaviour can be explained in terms of operant conditioning.

Behaviour can be explained in terms of social learning theory.

Assumption 2

Assumption 3

Assumption 1

Expectancy of future outcomes

Positive reinforcement:

When a reward is given to

encourage desirable behaviour

Modelling

Participants may learn behaviour by observing. Whether or not they imitate the behaviour they observe will depend on their expectations of consequences.

Individuals observe role models that they identify with and learn behaviours.

Ivan Pavlov

Classical Conditioning

Shaping

Negative reinforcement

This is when a desirable behaviour is required to escape from an unpleasant situation.

This is when reinforcement is given for behaviours as they get increasingly closer to the desired outcome.

What is Classical conditioning?

Vicarious reinforcement

Conditioning where new behaviours are acquired through association

Individuals observe role models being rewarded or punished and learn behaviours accordingly

Punishment:

An unpleasant stimulus is given

to deter an undesirable behaviour

For example we could learn to associate the sound of a bell with being quiet.

Key Terms

Unconditioned stimulus - A stimulus that has no learned response.

Unconditioned response - A response not yet associated with a stimulus.

Neutral Stimulus - An additional stimulus.

Conditioned stimulus - A stimulus that triggers a learned response.

Conditioned response - The learned response.

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