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Help them love what they hate.

Is the vital behavior intrinsically pleasurable or painful?

"Just because the desire or behavior is natural, it does not mean it is unchangeable."

Influencers use four tactics to help people love what they hate:

1. Allow for choice

2. Create direct experiences

3. Tell meaningful stories

4. Make it a game

Source 1: Personal Motivation

Source 4: Social Ability

You are an Influencer

Provide Assistance

Enlist the power of social capital

What would you say to influence him?

Which would make you happier?

$30,000 additional a year in salary

Adding a 30 minute walk to your daily routine

Your "yes" means nothing if you can't say "no."

There can be no commitment if there is no choice.

- Peter Block

"Each one,

Teach one."

Replace judgement with empathy and lectures with questions.

When you stop trying to impose your agenda on others you eliminate any fight for control.

Motivational Interviewing

When you ask thought provoking questions and then listen while others talk, they discover on their own what they must do.

Source 2: Personal Ability

Source 5: Structural Motivation

Change Their Economy.

Help them do what they can't.

True or false?: Willpower is a skill.

Clear

Measurable

Results

Engage

True or false?: Practice makes perfect.

It's the skill of practice that makes perfect.

  • Demand full attention for brief intervals.
  • Provide immediate feedback against a clear standard
  • Break mastery into mini goals
  • Focus on behaviors or processes
  • Prepare for Setbacks
  • Build in resilience!

Use rewards third - think small and focus on behaviors.

Source 3: Social Motivation

Source 6: Structural Ability

Change Their Space.

Why should I follow you?

Provide Encouragement.

The first place to look for social influence.

Make it unavoidable.

Sacrifice breathes life into dead values.

- Time

- Money

- Ego

- Previous priorities

Engage Formal and Opinion Leaders

Master the Six Sources of Influence

THANK YOU!

Who shall set a limit to the influence of a human being? - Ralph Waldo Emerson

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