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Fiverr Business Model Canvas
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The Business Model Canvas for
Value Propositions
Key Activities
Key Partners
Customer Segments
Customer Relationship
◦ Co-creation Management
◦ Investors
- Square Peg Capital
- Qumra Capital
- Bessemer Venture Partners
◦ Social Media Networks
◦ Web/ Mobile app Support
◦ Website & APP Design
◦ Meeting (up-to-date)
◦ Big Data Analysis
◦ Marketing & Sales
◦ Research development
◦ Refer FAQs for Inquiries
◦ Order received notification
◦ Lean Entrepreneurs
◦ New Start-ups
◦ Target Market
◦ Newbies
◦ Busy individuals
By using multi-sided platform, cost reduces and audience increases. This creates value by enabling direct interactions between two (or more) distinct types of affiliated customers.
Key Resources
Channels
◦ No membership cost
◦ Full process transparency
◦ Charge clients on the spot
◦ Freelance services variety
◦ One-stop solution
◦ Product design alternative
◦ Quick price comparison
◦ Expert Freelancers
- Designers
- Developers
- Writers
- Video Editors
- Musicians
- Voiceover Artists
- Web Analaysts
◦ Fiverr Team
- BOD
- Employees
- Advertisers
◦ Customer
- Online Freelance Finder
- Service Buyer
◦ reaching them by official website, email, and social media ads, apps
◦ reaching sellers by apps and e-mail; reaching buyers by official website
◦ Trust & Safety by Rates
◦ Customers' Database
◦ Highly skilled freelancers
◦ Active community engagement activities
◦ Reasonable, affordable pricing strategy
◦ Both website and apps are working efficiently
◦ By apps and e-mail
Revenue Streams
Cost Structure
$
◦ affordable price and variety of products and services
◦ good managing system (contracts)
◦ Research and development
◦ Web platform development and
maintainants
◦ Day to day operation
◦ Office expenses
◦ credit card linked to the Fiverr's account
◦ Office set-up
◦ Sales & Marketing
◦ Personnel pay
◦ General and administrative
◦ prefer to paying system offered by Fiverr