EFT

Analysis and Assignment:

Target group:

Commisioner:

Definition:

Zoofest Montreal, Canada

50´000 visitors

24 days in July

English and French

- curious

- adventurous

- open-minded

- from Montreal

- aged 18 -35

Approach:

A comedy festival is a celebration of comedy with many shows, venues, comedy performers (such as stand up comics, sketch troupes, variety performers, etc. ) and is held over a specific period of time. Normally, each festival has a diverse range of comedy themes and genres.

various genres

14 people mainly responsible

250 international artists

600 shows

accessible via various types of transportation

- Target group

- Objectives

- Competitors

- Commissioner

- Trends and developments

Competitors:

Conditions and quality requirements:

- Edinburgh Fringe Festival, Scotland, August

- Melbourne International Comedy Festival, Australia, April

- Smithwick´s Cat Laughts Comedy Festival, Ireland, May

- Dave´s Leicester Comedy Festival, England, February

- Proper English (spelling, structure, syntax)

- Business English (3rd person)

- Coherent (nothing written twice or more, nothing should be contradicting)

- Checking the each others parts

Intended end result:

Vision:

Values:

The Grizzlies want

to change

the world of events.

- Everyone is involved

- Respect each other

- Honesty towards each other

- Share and express ourselves

- Secure working environment

- Innovative and creative ideas

- Dedication to the cause

- Harmony within the team

Over the following eight weeks we (the Grizzlies) will construct a project plan for the ZooFest comedy festival that will incorporate networking of various stakeholders to create a final event that will increase amount of international visitors from previous years, though still keeping within the traditional vision and values of believing in and revealing new talents, which is what ZooFest is built on.

Mission:

To make sure our project succeeds, we want to share and express ourselves in order to create a healthy environment within the team. We want to harbour cross-cultural understanding and fulfill the commisioners´s needs.

The Grizzlies

The Grizzlies Team

Concept:

present the Experience Focus Tender

Eveline van Grootel

Kirsten Scholma

I am a teamplayer, everyone has to respect each other and share their opinion.

I want to create positive thinking and maintain a YES-WE-CAN attitude.

have the feeling that they are in a new world, where everyone is discovering new talents with a smile on their face

inter-cultural

Gelise Thijssens

Brendan McDonald

I want to create a friendly working environment.

I want to create happiness and harmony.

unique world of wild adventure and new talent

trustful

Tessa van der Steen

Lisa Möller

I want to make sure the work is delivered on time.

I want to push the project further.

overseas visitors

we have trust in emerging talents, those who have somthing different to say and those who wander off the beaten track

Experiences:

- IP project last year

- high level of English

- basic knowledge in French

- working experience

- organizational skills