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Clothing Brand Survey
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Clothing Brand Survey
Actual answers
?'s & our Predictions
1. How often do you shop for clothes?
3. What articles of clothing are you most likely to purchase?
Biased questions
?'s & our Predictions
a) Not very often: 55%
b) Often: 31%
c) Very Often: 7%
d) Void answers: 7%
Shirts and pants because that is the most commonly worn article of clothing.
Did your questions have a bias?
1. How often do you shop for clothes?
2. Which store(s) do you prefer to purchase your clothes? Why?
4. Do you like/dislike online clothes shopping? Explain why.
a) Not very often: 80%
b) Often: 10%
c) Very often: 10%
-slight bias in #1 + #6
-we are assuming they shop for their own clothes
-rest of ?'s does not ask about specific stores/brands
-Garage was most popular with 9 votes
-Forever 21 was second with 8 votes
Dislike because they need to have a working credit card.
2. Which store(s) do you prefer to purchase your clothes? Why?
Changes
- most said they liked these stores because it was cheap & nice quality
*Girls*: Forever 21 because the price is cheap and there is a lot variety
Differences
- less vague
- better multiple choice options
Things to keep the same
- detail of open-ended questions
*Boys*: American Eagle because there are usually many young male customers in the store.
What we learned
Sample Strategy
Actual Answers
?'s & our Predictions
How often do you shop for clothes?
3. What articles of clothing are you most likely to purchase?
5. Do you purchase your clothes all from one brand? From a variety of brands?
Sample:
- Grade nine math class
- About 29 participants
- Convenience sample
Was your survey effective at learning about other students? Why or why not?
-Underwear: 2 -None: 8 -Jackets:6
-Shirts: 12 -Pants: 7 -Bra: 2 -Shoes: 2
A variety of brands because people do not seem to care about brands as much as they did 4-6 years ago.
Most voted for more than one category of clothing.
Interesting Answers
1."I don't wear clothes"
4. Do you like/dislike online clothes shopping? Explain why.
6. Who do you usually shop for clothes with?
a)Family: 30% b)Friends: 60%
c) Alone: 5% d) Other: 5%
2. "Pumma", "Trying to stalk me?", "Gucci", "that store in the states"
Dislike~20 people Like~9 people
4."bra shopping/jeans, it's difficult"
-Yes
-We learned which stores most people like to shop at
-What type of clothes they like to buy
-How often people bought clothes + who they shopped with
-only learned about grade nines from one math class
5."I told you I don't wear clothes"
Actual Answers
5. Do you purchase your clothes all from one brand? From a variety of brands?
A variety of brands: 24 people
One brand: 5 people
6. Who do you usually shop for clothes with?
a) Family: 10 c) Alone: 4
b) Friends: 15 d) Other: 3
Friends was first with 15 votes.