Strategic Planning Models

Strategic Planning Models

Goal Based and Issue Based Strategic Planning

Issue Based Strategic Planning

This model works best for organisations that:

• have very limited resources
• several current and major issues to address
• little success with achieving ambitious goals
• and/or very little buy-in to strategic planning.

This model might include the following phases:

1. Identify 5-7 of the most important current issues facing the organization now.

2. Suggest action plans to address each issue over the next 6-12 months.

3. Include that information in a Strategic Plan.

After an issues-based plan has been implemented and the current, major issues are resolved, then the organization might undertake the more ambitious conventional model. Many people might assert that issues-based planning is really internal development planning, rather than strategic planning.

Please watch this video for further information on Strategic Planning

Today we are going to look at two Strategic Planning Models:

• Goal Based
• Issue Based

Strategic Planning Overview

Goals Based Strategic Planning

What is Strategic Planning?

Strategic planning is an organisational management activity that is used to set:

• priorities
• focus energy and resources
• strengthen operations
• ensure that employees and other stakeholders are working toward common goals
• establish agreement around intended outcomes/results

What is a Strategic Plan?

A strategic plan is a document used to communicate with the organisation:

• the organisations goals
• the actions needed to achieve those goals
• all of the other critical elements developed during the planning exercise.

For more information please look at the following website:

https://balancedscorecard.org/Resources/Strategic-Planning-Basics

This is the most common model, although not suited for all organisations.It is ideal for organisations that:

• have sufficient resources to pursue very ambitious visions and goals
• have external environments that are relatively stable
• do not have a large number of current issues to address.

The model usually includes the following overall phases:

1. Develop or update the mission and optionally, vision and/or values statements.

2. Take a wide look around the outside and a good look inside the organisation, and perhaps update the statements as a result.

3. As a result of this examination, select the multi-year strategies and/or goals to achieve the vision.

4. Then develop action plans that specify who is going to do what and by when to achieve each goal.

5. Identify associated plans, for example, staffing, facilities, marketing and financial plans.

6. Organise items 1-3 into a Strategic Plan and items 4-6 into a separate one-year Operational Plan.