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Fact: Pencils are made of wood.
Opinion: Apples are better than oranges in every way.
Putting the audience into a certain frame of mind.
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Personal character of the speaker
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A syllogism with a missing premise is also called a "enthymeme"
Premise 1: Either A or B
Premise 2: Not A
Conclusion: Therefore B
A progress or series of events that is hard to stop or control once it has begun, and that usually leads to worse or more difficult things.
A weak or imaginary argument or opponent that is set up to be easily defeated.
A syllogism is a set of three claims.
Invalid: If all dinosaurs are blue
and if I am blue
then I am a dinosaur.
Valid: If all men are mortal
and if Socrates is a man
then Socrates is mortal.
A comment about a group, even though you've only seen a few members of it.
An argument that presents something as A or B when there is a C option.
Proof provided by the words of the speech itself.
http://www.popisms.com/TelevisionCommercial/105875/T-Mobile-Commercial-2014-present.aspx
To say there is a similarity between two things when there is not.
This soap is like a dream, it lifts you up to spiritual levels.
An argument that appears to be true because of the speaker or what the speaker is or dose, but it is not true.
Ad Hominem is the attack on the speaker.
A statement that can be true or false.
A claim based on a comparison.