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Intent vs Impact
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"The single biggest problem in communication is the illusion that it has taken place." -George Bernard Shaw
Why does this matter?
Intent
*Interacting with communities.
*Working with group members.
*Becoming a strong leader.
So, What to do?
Making the decision to do or say something on purpose
*Pepsi ad
What was Pepsi trying to communicate?
*Self reflect.
*Be aware of self and others.
*If your impact was hurtful, take responsibility.
*Be open to input from your group members/the community you are working with.
*Check in with others regularly, open the door for communication.
Impact
To have a strong effect on someone or something
*What was the impact of the Pepsi ad?
Does your intention really matter?
Journal free write
* Think about a time where your intent was good, but your impact hurtful. How did you handle that situation?
*Do you think intent matters? Why or why not?
Intent vs Impact
CG 190
Spring 2017