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Dairy Farming: SWOT Analysis
2
Largest milk producer
Fast growing economy
Annual highest milk production
growth
Emerging competent regulatory
system and authority
New Food safety and standard law
Trained S&T human resource
Research and Educational Institutes
Strong successful cooperative
movement', in particular parts of
India
Poor raw milk quality
Lack of Good dairy practices
Weak financial services
Low dairy plants efficiency
Inappropriate milk collection system in certain areas
Increasing income of consumers
Changing life style and preference for
milk and milk products,
More number of adult consumers
Untapped indigenous milk products
market
Low cost human resource and
employment generation
Food safety
Unhygienic practices by farmers at farm
Uncontrolled use of antibiotics and
medicines on milch animals
Unfriendly WTO regime and
Imports from other countries
Drought and flood
Dairy Farming: SWOT Analysis
Dr Manoj Sharma
Assistant Professor
Weaknesses
Low milk productivity
Poor Veterinary services
Lack of data on dairy sector
Weak organised retailing and
established cold chain
Large unorganised dairy sector
Threats
Opportunities
Large rural market
Increasing quantity of available milk
for processing
Fast growing economy
Diversification
large market and investment
opportunity
Strengths