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the marketing mix of adidas
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price
flexible price policy
mass consumption
what is marketing mix?
brand
marketing mix: Marketing mix refers to the set of action, or tactics that a company uses to promote its brand or product in the market.------ business module 1(2016)
ADIDAS
product and price
thank you
product：a tangible good or an intangible service which can career to the need of specific customers. -----Martin
price:the actual amount the end user is expected to pay for a product.--Martin
Stan smith
Adidas
4p
market mix
quality
profit or sales
comfortable & modern
4P: PRICE , PLACE ,PROMOTION AND PRODUCT
the marketing mix of ADidas
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