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Spouse Assistance Program

  • Improvement of opportunities for partners when moving overseas

Objectives

  • Successful spouse assistance program
  • Job acceptance
  • Expatriates
  • International expansion

Problems

  • Young workers turning down job offers
  • Spousal Issues
  • Strategies not working
  • Insufficient Policies

Stakeholders

What do you think the problems at

Colgate-Palmolive are?

  • Reuben Mark (CEO)
  • George Lesch (CEO - Mexico)
  • Keith Crane (CEO - South Africa)
  • John Steel (VP of Global Dept.)
  • Richard Meener (G.M)
  • Employees
  • Customers
  • Shareholders

Hybrid Business Model

Colgate-Palmolive History

1928

Global Strategy

  • Expatriates
  • Innovation
  • Strong Brand
  • Foreign subsidiaries
  • Global expansion
  • International expertise

Merger of Palmolive & Colgate

What business strategy/model do you think they offer?

Jennifer, Isabella & Bree

What would you recommend to Colgate-Palmolive to overcome the issues present within the organization?

Who has heard of Colgate - Palmolive?

  • Do you use their products?
  • If so, which ones?

International Assignment Policy

  • Standardized procedures for addressing family needs

Recommendations

  • Local Talent
  • Investing in cultural adaptation

Alternative Solutions

  • Increasing Benefits
  • Positioning of international assignments
  • Extensive selection criteria

Product Offering

Final Thoughts

  • Pet Care
  • Personal
  • Household
  • Oral Care
  • Fabric Care

References

Colgate-Palmolive Case Study

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