The History of Amazon

Strengths

• Being a main source of online retailer
• The good customer service
• Able to ship to consumers globally
• Always updated on Technology which makes the company well ahead

The SWOT

Threats

Weakness

• The hackers and idenity thefts
• Lawsuits from the wrong pricing of publishers
• Don't lose their market conditions when improving

• Amazon is moving away from their main focus of business
• Loses money because of free shipping
• Online retailing might block them from their main goal

S-Strengths

W-Weakness

O-Opportunities

T-Threats

Opportunites

• Increase the offerings of the products
• Upgrading their payment system and security
• Expanding their global footprint by opening more to sites

• Holds packages under 5 pounds
• Delivers in an hour or less
• capable of traveling within 10 miles

The Sales of Amazon

Future Plans of Amazon

Fun Fact

Amazon is named after a South American River

"Start of Something Great" cont.

• To involve more companies and websites into their company
• To sell more products
• To continue their free shipping
• Provide a new healthcare company for their employees
• To continue the works of "Amazon Prime Air"

-the drone that would deliver you package in an hour

• Moved to Seattle for their high-tech workforce and large book distribution
• In order to start his business, he had to raise funds.
• Worked with software developers to build the Website
• In July 1996, the company launched it's official website
• After 4 months, the Website was a major hit
• Earned lots of recongition on Point Communications,Yahoo, and Netscapes's top 10 list

• In 2 months, Amazon was making $20,000 a week
• In 2 years, Amazon was the #1 internet marking site
• As Amazon became bigger, the variety of products increased
• In 1998, Bezos offered the sales of

-CD's

-videos

• Later adding

-clothing

-electronics

-toys

Early Life

The History of Amazon

Citation

“Jeff Bezos.” Biography.com, A&E Networks Television, 7 Mar. 2018, www.biography.com/people/jeff-bezos-9542209.

• Bezo was very interested in how computers worked
• As a child, he turned his garage into a laboratory

(Making lots of rigged electrical contraptions)

• Moved to Miami to grow his love for computers even more
• Graduated from the school as a high honor roll student
• His first business was the Dream Institute

(an educational summer camp for 4th-6th graders)

"The Start of Something Great"

Sales of Amazon cont.

"Start of Something Great" cont..

By:David Salazar

• Amazon started to release it's own products
• Amazon released a product call, "Amazon Instant Video"
• Released in 2006, the Amazon Instant Video was a video on demand system on TiVo
• The system was to record your favorite show so you could replay later

• As the use of the internet grew more and more, Bezo wanted to get involved
• Started a Internet market
• Wanted to sell compact discs, computer software, videos, and books
• Later decided to sell books because of the large market for literature
• Large amount of books were also available to sell

Who is Jeff Bezos?

• Website sold over millions of titles
• The start of the company all started from Bezos's company
• No warehouse was needed
• The orders were directly placed through wholesalers and publishers
• The company was planned to succeed due to their sales
• The company moved to an office

(Has customer support, shipping, and receiving area)

• Jeff Preston Bezos, is the american entrepreneur that created the website Amazon.com
• Jeff was born on January 12, 1964 in Albuquerque, New Mexico
• Graduated from Princeton University in 1986
• Married to Mackenzie Bezos
• Has 4 children

Early Life cont.

• Went to Princeton University to get a degree in computer science
• Worked at Wall Street as a fitel, Bankers Trust and the investment firm
• Later became the youngest vice president that the company has ever had in 1990
• This is where he met his future wife, Mackenzie
• In 1994, he quit his job and moved to Seattle to try and make an online market

Amazon Kindle cont.

Amazon Kindle

• In September of 2011, Amazon released the Kndle Fire HD
• The release of the tablets were giving Apple some trouble
• Amazon's sales went from $510,000 in 1995 to $17 billion in 2011

• Released in 2007
• A handhold digital book reader
• Able to buy, download,read and store certain book selections
• Because of the Kindle, Amazon entered the world of tablet marketing
• In 2011, Amazon continued the Kindle series by launching the Kindle Fire

Works Cited

"We haven't built the best tablet at a certain price. We have built the best tablet at any price,"

-Bezos said, according to ABC News.

Citation

“Jeff Bezos.” Biography.com, A&E Networks Television, 7 Mar. 2018, www.biography.com/people/jeff-bezos-9542209.

“Jeff Bezos.” Biography.com, A&E Networks Television, 7 Mar. 2018, www.biography.com/people/jeff-bezos-9542209.

Hall, Mark. “Amazon.com.” Encyclopædia Britannica, Encyclopædia Britannica, Inc., 31 Oct. 2017, www.britannica.com/topic/Amazoncom.

MSG Management Study Guide. (n.d.). Retrieved March 20, 2018, from https://www.managementstudyguide.com/swot-analysis-of-amazon.htm

Bi.galegroup.com. (2018). Redirect Page. [online] Available at: http://bi.galegroup.com/essentials/article/GALE%7CI2501321058/0ccfcac50ab1f509016ad5d83ed8786b?u=brid10025 [Accessed 20 Mar. 2018].