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University students
(sample bias)
Positive correlations of schema expectancy with drawing recall and written recall could be the result of schema-based information operating as a framework in memory (2), operating as a retrieval mechanism (4), or becoming integrated with the episodic information (3)
Present, frame, inferred classification of objects
Most objects in room fit graduate-student office schema, but some omitted (i.e. books) and some items not consistent with schema (i.e. a skull, a toy top)
Very similar findings for writing and drawing recall (.94 correlation)
2.73 x 1.82 x 2.08 m room (office)
1. Schemata determines which objects are encoded into memory
2. Schemata acts as frameworks for new episodic information
3. Schema-based information is integrated with episodic information
4. Schemata facilitate/guide retrieval
5. Schemata influence what is communicated at recall
Writing
Assuming all different: 114 participants total
88 different objects were recalled
7 room-frame, 62 present, 19 inferred
Verbal
3. Integrated
Drawing
prominence of object
Of the 51 non-frame items on the verbal recognition test with the highest recognition scores, 13 were not present in the room
77 different objects were recalled
61 present, 16 inferred
Listed items should serve as retrieval cues and should eliminate any effect due to schema-based retrieval processes
Many inferred objects in recall had received high schema-expectancy scores (strong positive correlation)
autobiographical events
(i.e. what, who, where, when)
Participants more likely to state that they had seen a non-present object if the object was a strong member of the office schema
(objects for which no episodic information was available therefore schema-based knowledge)
2. Framework
3. Integrated
4. Retrieval mechanism
Objects described in written recall, participants almost always (96%) gave it a rating of 6 (“absolutely certain I remember seeing the object”) in verbal recognition
(mental models)
Also gave ratings of 6 to many of the present objects that they had not been able to recall
a mental organization of experience that includes a particular organized way of perceiving cognitively and responding to a complex situation or set of stimuli
Recognition ratio (1 = recalled and rate 6, 0= not recalled and rate 6)
Little correlation between recognition ratio and schema-expectancy as well as saliency
Canonical location schemata
(i.e. books on shelves, pencils on desk)
Colour and shape schemata
(i.e. gray desks, rectangle tables)
Objects of very high schema expectancy (e.g., room-frame objects) are not given in recall as much as might be expected, since the subjects assume that they are known to their audience. The objects of high to medium-high schema expectancy are typically recalled. The objects of low schema expectancy are not recalled as much as might be expected from their recognition scores because there are no schemata to facilitate their retrieval.
5. Communication
Written recall and then verbal recognition; drawing recall; verbal recognition only
Written then verbal recall (30)
Drawing recall (29)
Verbal recognition only (27)
Exposed to the experimental room individually (35sec)
Carried out the memory tests in groups of 1 or 2
In conference room working for 15min-30min
• Outline principles that define the cognitive level of analysis (for example, mental representations guide behaviour, mental processes can be scientifically investigated)
Written then verbal:
-describe the room and objects in it
-immediately after, verbal recognition
Drawing:
-provided room outline, draw objects
• Evaluate schema theory with reference to research studies.
Verbal:
-booklet containing lists of 131 object names (61 in office, 70 not)
-rate each item (1 to 6) for how certain they were that they had seen the named object in the experimental room
Informed Consent
Debriefed
Sample bias
Participants were undergraduates fulfilling a course requirement
Artificiality
Experimental Control
Deception
Participants thought the office was a waiting area
(questionnaire asked, “Did you think you would be asked to remember the objects in the office?” On this item, 93% of the 86 subjects responded “no.”)
Bartlett (1932) - subjects’ expectations and experiences distorted their recall of an unusual North American Indian folktale
Participants may have been distracted
Differing number of people in groups
Generalizability
Unknown genders may have an effect
Objects not fitting into three categories were eliminated from the analysis (may have been from misidentification or vague responses)
Minsky (1975) - perception is a schema-based process occurring over time; complex processes can take place rapidly because schemata already exists in memory
No evidence on the use of schemata in encoding (1)
(no data on looking time per object)
Location of objects (what if they're not visible to the participant from the chair; what if participant walks around the room instead of taking a seat)
Ecological Validity
Anderson & Pichert (1978) - schemata are used to guide the search for information in memory; information not related to the schema being used in retrieval will be harder to recall than information which is schema-related
Saliency and schema-expectancy ratings tasks
(how noticeable an object is; index of participants’ graduate-student office schema)
14 different participants each
groups of 2 or 3 to enter room
given booklets containing the 131 objects to be rated
6-point scale, with 1 being lowest and 6 being highest
70 objects not in the room:
correlation is -.69
61 objects present in the room:
correlation is -.41
Negative correlation
Saliency is based on two factors:
-intrinsic to the object
-derived from its schema context
Objects without a high intrinsic saliency are made salient if they deviate from the overall place schema