FOOD A+

Why is our app better than the competition?

• helps you plan & organize everything
• know our competition
• bring something new and helpful
• app will be updated based on your preferences
• put the accent on the user-app relationship
• very easy to use
• discounts for ingredients

What can we learn from

our competition?

Food A+

• see how they reached success
• understand their strategies
• see how they plan their app (talking in graphic terms)
• what they might have to add and improve
• understand what our main tools are in order to beat the competition

-Food for every mood-

The second year

• We would look back at what we may have not achieved in the past year
• Come up with more options and updates for our app
• Start developing a world wide home delivery business plan with the help of our app. This would need:

- the cooperation with other big supermarkets in different countries

- a wide range of users and recipes

Year three

Because we are the best!

• Publish a book with our most viewed recipes
• Start a collection of kitchen essentials with tools for all types of cooks (beginner, intermediate and advanced)
• Work on the technology by creating a game*
• Develop easy-to-use equipment for any cook
• Start from small (forks, knifes) and later go on to mixing machines or other big and useful tools

THE FIRST YEAR

• Publish the app (understand what we are dealing with, regarding competitors, sponsoring and what our costumers want)
• Try making our app better
• Create a Facebook account
• Create a Gmail account where our costumers can say what their preferences are, what they would like to have or what can they would like us to improve
• Focus on our target costumers
• Try beating the competition
• And in the end achieving all our one year goals

Why should you purchase our app?

*

THE GAME

• it will be an option if you buy the 4.99$ version app
• the graphics will give the realistic look of the products which our users need
• + information about the products
• + advice about how to cook and with what
• the cooking devices will be our personal utensils (that we mentioned earlier)
• when you play the game you get a discount for the ingredients needed to be bought for a certain recipe

OUR PLAN for 5 YEARS

What do we want to achieve and how?

• it is easy to use as it has an intuitive design, even if you are a beginner or a professional
• we deliver the needed ingredients, so the customers save time
• our app has a large variety of recipes
• you can customize your profile and filter the results
• you can post your own recipes
• share recipes with other members

Terms and conditions

Our terms and conditions will mainly be about not selling, reselling or using FoodA+ content without our prior consent.

Year 4 and 5

"Dream big, achieve even bigger...."

Target market

• Start researching on the TV business
• Understand how it works
• Use our current savings in order to start (after those two years) our own TV shows
• Learn from the best (TV Paprika, Food TV)
• Look for investors
• Plan ahead and still look at what we have done up until that point
• Understand our own vulnerabilities and improve ourselves as a company

FAQ

• Our app is for every smartphone owner, with or without cooking abilities, who is eager to learn to cook.
• Both Android and iOS at the same time

• What does the company do for its customers?

By its wide range of options our app allows the users to filter their recipe, depending on the users' preferences, saving time and making the experience of cooking easier and a lot more enjoyable.

• What does the company do for the world?

As for the world, considering today's society busy schedules, where it has become normal to take a snack on the way to work, we will allow our customers to take a break and relax for a minute.

GOALS:

Our main goals are:

• stopping food waste, one of the biggest problems encountered nowadays. With our app's simple, practical and saving resolutions, we can help diminishing food waste.
• saving time: in a world that is always in a hurry and complaining about lack of time, our app, through the partnerships with well-known supermarkets, will save customer's precious time by delivering the needed ingredients for their recipe home.
• easy to use for people of every age: our application's intuitive design and easy to access options will be appropriate for anyone, youths or elders.

Our motto:

"FOOD FOR EVERY MOOD"

How will we make profit?

Our clients' OPTIONS:

What is FoodA+ ?

• Low carbs diets
• No sugar recipes
• Vegetarian
• Vegan
• Meat Lover
• Personal Diet
• Allergies
• Ingredient preferences

• an application which introduces you through an interactive and efficient way in the world of cooking

• it matches your cooking lifestyle's nutrition, diet, food allergies, cuisine and much more

• allows you to try out new things you may have not considered up until that point

What does it offer?

Our app will have a free trial for the first month, so people can see if our app fulfills their needs, but starting with the second month the users will have to pay a monthly tax of between 2.99$ and 4.99$, depending on what options they would like to have.

However, we will also make profit by the (CPI's) and appropriate banner adds and advertisments, and also, by the reviews on appstore top range, as our company will see what the top preferences are.

*= CPI (consumer price index) –measures changes in the price level of a market basket; it is a statistical estimate

• helps you find recipes easier & faster
• organizes you grocery shopping list
• collects & saves your favorite recipes
• makes you discover a completely new world
• personalizes everything for you
• makes buying groceries a lot more easier
• cooking becomes easier and more enjoyable

design by Dóri Sirály for Prezi