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Copy of How To Write A Great Feature Article
Purpose – The Mission of a Feature Article :
Steps To Writing A Feature Article :
Brainstorm Ideas
What's the purpose?
Research the topic
Grab the reader's attention
Keep that attention
Like any form of writing a feature article follows a standard structure. While it may vary depending on your topic, a feature article should always include a headline, introduction, the main body and a concluding paragraph.
The headline performs two important functions.
- Grabs the reader's attention and persuades them to read the article
- Highlights the main idea of the article.
- Includes keywords (for online articles).
The first paragraph outlines the subject or theme of the article.
- Provoke the reader's interest by making an unusual statement.
- Provide any necessary background information.
- Invite the reader to take sides by making a controversial statement.
- Heighten the drama of an event or incident to intensify its appeal.
- Establish the writer's tone
- Create a relationship between the writer and the reader.
The middle section consists of a number of paragraphs that expand the main topic of the article into subtopics.
- Subheadings.
- Facts and statistics which support the writer's opinion
- Personal viewpoints.
- Opinions from authorities and experts.
- Quotes and interviews.
- Anecdotes and stories.
- Specific names, places and dates.
- Photographs, tables, diagrams and graphs.
The concluding paragraph should leave a lasting impression.
- Reminding the reader of the article's main idea
- Suggesting an appropriate course of action.
- Encouraging a change of attitude or opinion.
Language of Feature Articles
- A personal tone is created through the use of informal, colloquial (slang) and first person narrative.
- Relevant jargon adds authenticity to the information and opinions.
- Anecdotes help to maintain reader interest.
- Facts validate the writer's viewpoints.
- In humorous articles, exaggeration and generalisation are used to heighten humour.
- Rhetorical questions help to involve the reader.
- Emotive words are used to evoke a personal response in the reader.
- Effective use of imagery and description engage the reader's imagination.
- The use of direct quotes personalises the topic.
How To Write A Great Feature Article
Feature articles are detailed pieces of writing which explore a range of issues, opinions, experiences and ideas.
Introduction::
Title & Headline:
Details (The Main Article) :
Conclusion:
Structure:
Leave an impression
A Feature Article :
Informs, Entertains & Persuades.