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Here at KurtzDessertz, we strive to create delicious products that will satisfy the needs of every consumer; whether they are vegan, lactose-intolerant, allergic to soy, wheat, eggs, dairy, peanuts, or tree nuts. We focus on developing products of the highest-standards and on ensuring they contain important nutrients so our customers can be both, healthy and happy.
Kurt Nagata
Processing Manager
Gerry Pedro
Marketing Director
Mariana Garcia
Project Manager
Viral Shukla
Safety & Regulatory Manager
Choco Chai
Formulation Lead
Points Breakdown
20% Product Description
20% Process Description
20% Technical Problem Solving
15% Safety/Shelf-Life
10% Originality
10% Economic Feasibility
5% Marketing
Berry
Frozen
Dairy-free
Chocolate
Plant-based
Protein
Developed with all consumers in mind, whether:
Excellent source of total, essential and BCAA (Glutamic A, Aspartic Acid)
(Salvia hispanica) Excellent source of fiber (40%w/w)
Raspberry Layer
25% Water
7% Raspberries
4.4% Sugar
2.4% Chia Seeds
1.4% Maqui Powder
0.2% Citric Acid
Chocolate Drizzle
6.7% Dark Chocolate (69 cacao%)
Chocolate Layer
41% Rice Milk
3.4% Brown Rice Protein
2.0% Sugar
1.6% Erythritol
1.5% Maltodextrin
1.5% Inulin
1.2% Cocoa Powder
0.5% Gum Acacia
0.7% Vanilla Flavoring
0.2% Xanthan Gum
0.1% Salt
0.001% Sucralose
"Super-fruit", high in antioxidants (anthocyanins)
(Aristotelia chilensis)
Antioxidants- flavonols (epicatechin, catechin, and procyanidins)
Primary Packaging: Low-density polyethylene bag
Secondary Packaging: Paperboard box
Ingredients for Dry Storage
Scale
Rotor-Stator Mixer
Insulated Holding Tank
Batch Freezers
Ingredients For Refrigeration
Scale
Depositers
Scale
Storage of Dry Ingredients
Rotor-Stator Mixer
Insulated Holding Tank
Batch Freezers
Scale
Storage of Frozen Ingredients
Fruit Pulper
Depositers
Ingredients for Dry Storage
Depositer
Mold/Hardening
Packaging
Coating
Scale
Melting
Storage
CCP1&2 Chilling
CCP3 Metal detection
Long shelf life due to frozen state
Power-pop has strong market potential because we cater to upward market trends while staying competitive with our nutritional claims, price and sustainability.
Saturated Fat:
Daiya
9 grams (45% DV)
Contains:
Coconut
$6.49/3 servings
Magnum
10 grams (50% DV)
Coconut, Almonds
$4.99/ 3 servings
So Delicious
10 grams (50% DV)
Cashew, Coconut
$5.29/4 servings
Haagen-Dazs
8 grams (40% DV)
Coconut, Soy
$4.29/3 servings
Coconut Bliss
9 grams (45% DV)
Coconut
$6.49/4 servings
Saturated fat: 2.5 grams (13% DV)
No major allergens
Good Source of fiber, protein, iron & calcium
$4.04/ 3 servings
Psychographic Market Segmentation
Branding
Distribution Channels