Introducing 

Prezi AI.

Your new presentation assistant.

Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.

Loading content…
Loading…
Transcript

Recruitment, Retention and Reactivation Update

AFWA 2019

License Revenue is UP!

License

Sales

We are up close to $2 million over previous years

Email subscribers up 150,000 this quarter

Retention and Reactivation Communications

~$874,000

REVENUE

Email and Text

Email and Text: Boaters with no fishing license

$92,311 Revenue

Boater email and Text: Renew Your Boat and Save

$38,336 Revenue

Targeted Lapsed to female, over 30, and millennials

email and text

$128,548 Revenue

Over 2.5 million emails!

Digital Ads

Driving Revenue!

Digital

Ads

Ads only served to 18 month + lapsed or new

Partnerships

Partners

Incentivizing reactivation!

State parks promo codes for sportsmen

Looking for retail partners to give promo codes

Tourism partnership focused on fishing

Powderhook launch with TWF, DU, and others

First ever state agency partnership with Alabama to do shared email to reactivate!

Future Looks Bright!

Future

Plans

  • Refer a Friend
  • R3 Coordinator and Plan
  • R3 internal training
  • More Targeted Lapsed Communications
  • Refer a friend
Learn more about creating dynamic, engaging presentations with Prezi