Gilbert Baker and Keith Haring:
Brightly Challenging Social and Political Hatred
Jackson Cosme-Brooks
Early Career
Gilbert Baker and Keith Haring were both gay designers during the 1970s
Early Career
Baker was sought out for his design for a new symbol for the LGBTQ+ community, while Haring was making his own political statements through vandalism
Replacing the Pink Triangle
The LGBTQ+ community had reclaimed the pink triangle as their symbol, after its use in the Holocaust to identify gay men in concentration camps. Baker was approached by some friends to create a symbol associated with positivity, and the celebration of queer lives. Working together with these friends, he created the first rainbow flag, hand-dyed, with 8 stripes.
Subway Vandalism
Haring was looking for new ways to push boundaries with his activism and awareness for many topics, including homophobia and the AIDS crisis. He would draw on the black paper advertising boards with chalk in NYC subways, capturing attention with his process and impermanent work.
Protest
Gilbert Baker's work was designed to be seen and carried in marches, while Keith Haring made "silent" statements, using attention-grabbing tactics
Protest
Both used bright colors, well-known imagery, and text with protest statements for LGBTQ+ rights and the AIDS crisis in the United States
Colors
After the work of these designers, bright colors became indicative of the LGBTQ+ community, displaying positivity, visibility, and pride. Baker and Haring used their bold colors on a large surface to attract attention.
Text & Imagery
The text used by Baker and Haring are direct, harsh, and concise, designed for use on protest signs and banners. Along with the text, the designers use well known images to attract attention and create a connection between "traditional" American life and LGBTQ+ lives.
Impact
Impact
After his modifications, Gilbert Baker's rainbow flag became the main symbol of the LGBTQ+ community. Keith Haring's art continues to be reproduced on multiple mediums, and is a piece of the community's political history.
Progress Pride Flag
Sexual Orientation Flags
New versions of the rainbow flag have evolved to include stripes representing people of color, transgender people, and most recently, intersex people
Individual orientation flags, instead of "umbrella" flags like the rainbow flag, popped up after Baker's design, and have each had their own evolution, often from multiple designers.
Keith Haring Reproductions
Haring opened his Pop Shop while he was alive, with the intention of selling his designs on items like t-shirts in order to produce some art at an affordable price point. However, the Pop Shop has been closed for decades, and now his designs can be found on sites that claim to be "official," or are mass produced on cheap, fast-fashion sites.
Memorial / Exhibitions
Gilbert Baker has a memorial mural painted in San Francisco, on a building used for LGBTQ+ activists and those affected by AIDs in the 80s and 90s.
Keith Haring's work has been displayed in several art exhibitions, and is currently being shown in Los Angeles, with the different facets and ideologies of Haring being shown throughout.