Introducing 

Prezi AI.

Your new presentation assistant.

Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.

Loading…
Transcript

iStorage UK

14/06/2018

The Big Idea:

The Big Idea

95% of the visitors that land on your website will not convert.

How do companies like Amazon and eBay achieve double digit growth while other retailers such as Toys "R" Us, BHS go into liquidation?

This is not coincidence, this is utilising digital marketing know how and the latest technology to directly impact what happens to that 95% of visitors in order to maximise results, growth and opportunities.

How They Do It...

Use of Seamless "Natural" Technology

Advanced technology has changed everything we do and now folds into our lives effortlessly

Youtube memorises your history, searches, favourites regardless of what device or method you used the platform on. Google has a single password for all of it’s services. Devices use facial recognition to log you on to social media platforms or pay online with your card. Technology is easier and faster to use than ever before.

Beyond this, if you search on a site such as Amazon for ‘Pressure Washers’, Amazon remembers this and markets that same product back to you. Tailor made emails, social media advertising and general web strategic marketing that shows you exactly what you need.

In the past, the implementation of this technology would have cost between £30,000 and £100,000 a quarter. Plus the additional cost of creating Display Adverts, Videos and Email Campaigns alongside the actual marketing cost.

AI....Adrac Integrated

The Big Difference Maker...

This technology already exists and is proven to provide major growth.

Adrac is the ONLY Google Partner that can provide this service.

  • The real difference we can make is with Adrac having direct API access to Google Servers:
  • This allows Adrac to identify new markets based on your data.
  • Be seamlessly integrated into all website visitors, entire data profile.

Strengths

Weaknesses

COMPANY

LOGO

Co. D

Adwords Traffic Driver

Adwords Analysis

Adwords is key in driving high-quality traffic to your website and making the most out of every visitor.

Adrac will make sure your Adwords is running at maximum efficiency.

Immediate Concerns

  • Limited Negative Keywords
  • Low quality scores
  • Limited match type
  • No secondary optimisation
  • No structure snippets
  • 3 other areas.

Adwords Analysis

Recommended Solution

  • Increase negatives to target only relevant keywords
  • Improve customer journey to increase quality score and reduce cost per click
  • Target key converting areas, locations and times.
  • Use structured snippets to highlight products
  • Adrac will resolve all the above issues.

Our Solution

What makes Adrac customers so successful...?

Our Solution

Why Adrac....

What Can Adrac Do....Different

Resolving Adwords is a quick immediate fix and this can be done at ZERO cost to you as an organisation. This is immediate and with this simple process could result in an uplift in enquiries.

This is not only what Adrac provides. As a Google Partner Company we have access to an AI based marketing system, that will:

  • Capture all data points into your website.
  • Capture & market to all visitors on your site.
  • Market on Facebook, Instagram.
  • Send automated emails
  • Create Dynamic Ads for your products
  • Custom Ads for cross-device tablets
  • Even identify New Markets based on data

This technology will make your product the natural choice for consumers.

This is the reason why we have 100s of positive Trustpilot reviews.

Why Did Google

Choose To Partner

With Adrac?

Meet Our Senior Team:

  • Operations Director: Former Adviser to EU Digital Comission- Member of UK Technology Strategy Board.
  • CEO: Senior Management Under Jack Welsh of GE (UK)
  • Head Of Process: Senior Ford/Jaguar Implementation Management

What Extra Benefits Does The Adrac Team Bring

What Adrac Is Offering.

  • Free implementation of full tracking, organic, search and ad traffic.
  • Full training and on-boarding through tracking
  • All creatives (ads/display/video) created in house by the Adrac Team
  • Only Google qualified agents will optimise on Campaigns
  • Benefit from Beta Google Products by working with a Google Premier Partner.
  • Zero risk and zero additional cost
  • Adrac has to maintain results and an ethical work ethos to stay in-line with Google agreement.

Business Model

How Adrac and Google work to achieve 5 star rated service........

Business

Model

CPA Model

The Process

  • 6 months working with your existing budget, to learn and fully prepare for you to compete on the UK digital market. (This includes persona questionnaires, full technical reports, SEO analysis, comparison against your most direct competitors)
  • As we approach the end of the 6 months, the creation of a guaranteed CPA will be offered, providing you with a guaranteed return on your AdWords spend.
  • Fixed cost of each enquiry with a projected growth plan for your online business
  • If the CPA is not profitable the contract will come to an end. No penalties.

Guaranteed CPA Model

See What Our Customers Have To Say About Us

References Points

  • Please also feel free see our Google Review - https://www.adrac.co.uk/blog/q1-2016-google-business-review-results-are-in/
  • What our clients have to say about us at
  • http://www.trustpilot.com/review/adrac.co.uk

The Cost....

The Cost...

The resolution of all the issues identified and implementation comes at ZERO cost to you as an organisation, Adrac Google Partner will absorb the cost on your behalf.

Costs Absorbed:

£30,000 - Technology License

£2,000 - Creative Design Cost

£2,000 - Implementation and Tracking Cost

Actions & next steps

Actions & next steps?...

Following the conference call of the 14th June a number of actions were agreed:

Understand your digital marketing goals

  • John to consider Adrac's proposed contract break caluse schedule
  • John to provide feedback with respect to the Adrac Terms and Conditions
  • Martin to provide an Adrac proposal
  • Martin to contact Tina week begining 18th June to arrange conference call

We look forward to working closely with iStorage

Learn more about creating dynamic, engaging presentations with Prezi