Cópia de Prezi Contest

Welcome to the

world of Presonate!

This tale was born for the ones who believe in the power of beautifully crafted visual stories. Let’s learn the essentials of how to create presentations that will help you to educate, motivate and promote your ideas like never before!

Audiences are craving exciting presentations!

In total businesses lose up to $250M+ each day

100M+

Presentations are created every day

90%

of them are boring

What is the purpose of the presentation?

Sell • Educate • Motivate

Why you?

Is the purpose of your presentation the same as your ultimate dream?

What outcomes do you expect?

What reaction are you expecting to see from the audience right after the presentation?

What long lasting impression will they have in the following days, months, or years?

Measurable statement:

I should expect my audience to...

Know your audience!

You must first understand who the audience is. Without that, you cannot possibly hope to entertain, inform and engage them.

What is your key message?

Choose your key messages wisely. People are less likely to remember more than one core message. It is wise to support your main message with 2-3 sub-messages.

Let’s use a hook!

You have about 15-45 seconds to capture the attention of the audience. A hook or grabber is the part of your speech that captures the audience’s attention. This should come at the beginning of your talk, where it can be the most beneficial. Audiences are busy and have a lot on their minds as they listen to your presentation.

The story

Storytelling is a crucial component to effective public speaking. It makes the audience relate to your story, providing additional detail and mental visuals that brings it to life.

Problem

Resolution

Solution

Creates excitement and demonstrates a challenge that seems utterly difficult

The tension is dissolved and the audience feels relief wash over them

The way that the challenge can be solved (can be your product, service or other)

Know the venue

Setup

Podium or stage

Light conditions

Anything that can impact the overall experience

Technology; such as the projector, sound system and other screen technologies

What should be your medium?

The software is “only” a tool to support your presentation with visuals.

Make a list of preferences such as:

Analytics

Animation

File size

Elements that get the audience involved

On-site or remote presentation?

10

TIPS to enhance your presentation

Use your space layout and white space wisely

Enhance colour and contrast

Use graphics in a logical order

No slide limitations. Make the flow of graphics in conjunction with your speech

Break complicated concepts into multiple graphics

Use video and audio material

Avoid using bullet points, employ other alternatives like graphics or creative layouts

Clearly visualize the structure, connections and order

Use recurring elements consequently and symbolize concepts

Avoid “cheap” stock illustrations. The new trend is using company owned photographs or custom made illustrations

Graphics in presentations

Quantitative imagery

1.

Graphs, charts and infographics are a good way to simplify numeric or quantitative data

2.

Conceptual imagery

Graphics can convey ideas as well as data

Pictorial representation

3.

Visual portrayal that can trigger emotions

4.

Conceptual charts

Conceptual charts, such as flow charts and organizational structure charts. Use a mixture of text, images and geometric shapes, such as arrows, to convey their meaning