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AUSTRALIAN DRAG RACING CHAMPIONSHIP | 2022/23 SEASON

TOP DOORSLAMMER x NAMING RIGHTS

AUSTRALIA'S ONLY

LIVE, FREE and FREE TO AIR DRAG RACING BROADCAST

Running at 8x rounds of the

BURSON TOP FUEL CHAMPIONSHIP the Australian Drag Racing

DOOR SLAMMER Championship is set light up race tracks around Australia.

NATIONAL

AUDIENCE

TOP DOORSLAMMER CHAMPIONSHIP

The Australian Top Doorslammer Championship will accelerate back on to the national scene with the announcement that the 3500hp, 400kmh supercharged sedans will be travelling around the country alongside the Burson Auto Parts Australian Top Fuel Championship.

The championship will be the most diverse in the history of the class, putting Top Doorslammers in front of more Australians than ever before. Australian Top Doorslammer Association president Matt Abel said it marked a new era for the thrilling category, which is as well known for its wild moments as its five-second quarter-mile passes.

ALL THE ACTION | LIVE + FREE TO AIR

RACE DAY FULL LIVE AND FREE BROADCAST

LIVE AND ON DEMAND

5 HOURS OF TOP FUEL AND OTHER GROUP 1 RACING ACTION

https://7plus.com.au/australian-top-fuel-championship

SOCIAL BROADCAST ON FACEBOOK

5 HOURS OF TOP FUEL AND OTHER GROUP 1 RACING ACTION

MODERATED CHAT AND LIVE INTERACTION

https://www.facebook.com/TopFuelAustralia/videos/967675390513923

LIVE STREAM INSIGHTS | ROUND 01

45,959 STREAMING MINUTES

1359 DEVICES

200,000 +

VIEWS ON RACE WEEKEND

AUSTRALIAN DRAG RACING 2022/23

TOP DOORSLAMMER CHAMPIONSHIP

PULLING INTO

STAGE

THE

OPPORTUNITY

TOP DOORSLAMMER NAMING RIGHTS

AUSTRALIAN DRAG RACING CHAMPIONSHIP 2022/23

LIVE BROADCAST INTEGRATION

40x 30sec TVCs in Live Broadcast

10x Per Event

Official Series Sponsor Logo

Featured throughout Live Stream

Commentators use official series name

‘The (Your Brand) Australian Top Doorslammer Drag Racing Championship'

Throughout Live Stream

TOP DOORSLAMMER NAMING RIGHTS

AUSTRALIAN DRAG RACING CHAMPIONSHIP 2022/23

CUSTOMER ENGAGEMENT +

DATABASE BUILDING ASSETS

20x TOP DOORSLAMMER

‘Start Line Experiences’

5x Per Event

40 x General Admin Tickets

10x Per Event

EVENT BRANDING + ACTIVATION

4x 12m x 12m Brand Activation Areas

1x Per Event

(Sponsor to Supply Structure + Equipment)

180x Live Screens 30sec TVC

15 x 30sec Spots per Day - 12x Days

12x Live Crosses to Brand Activation Area

1x per Day at each event

DIGITAL INTEGRATION

WEBSITE

Home Page Leader Board - 728 x 90px

10x MREC's - 300 x 250px

2x Solus EDMs to

INTEGRATED AUTOSPORTS NETWORK

Database - 15,000 Recipients

5x Inclusions in

INTEGRATED AUTOSPORTS NETWORK

Database - 15,000 Recipients

SOCIAL INTEGRATION

10x Social Media Posts

Minimum Reach - 8,000 per post

BRAND INTEGRATION

Your Brand locked up with official

Australian Top Doorslammer Drag Racing

Championship Logo

Your Brand integrated into official series name

‘The (Your Brand) Australian Top Doorslammer

Drag Racing Championship'

Cockpit Sticker

Integrated into cockpit of every Top Doorslammer Competitor

TOP DOORSLAMMER

NAMING RIGHTS $125,000 + GST

LETS GO RACING

LETS GO

RACING

Matt Rice

matt@mediascrum.com.au

0404 672 196

Trent Dyball

trent@mediascrum.com.au

0414 872 168

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