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TOP doors Newsletter

April Edition

#StrollingIntoSummer2019

THE WINNERS #RoadToEaster2019 Contest

After 5 weeks of challenge and a lot of plot twists in the last weeks...

It's finally time to reveal the WINNER of the contest!

Before looking into who will enjoy the prizes, we would like to say a big

CONGRATULATIONS

TO ALL THE

PARTICIPANTS!!

WINNER OF THE CONTEST:

Winner of the contest

ISTINYEPARK

with 15 Points and an incredible vamp in the last week (+4 points)

WINNER FOR BEST

TGT ACHIEVEMENT:

Winner for best TGT achiev%

RAY-BAN CARNABY

with a solid 28,34% growth vs Target

throughout March and April

WINNER FOR BEST UPDPS GROWTH*:

Winner for best UPDPS growth

PORTAL

DEL ANGEL

with 74,7% of UPDPS growth

and a TGT Achievement in March + April of 11,5%

*and positive TGT achiev%

Top Doors List

Review for Q2

Each quarter, we review the list of Top Doors based on the results so far and the performance of the New openings.

So, It's time to SAY WELCOME TO..

New Top Doors

Net Sales and KPIs

Top 10 and Worst 10 stores in April

Net Sales and KPIs

Net Sales Comp%

Top 10 and Worst 10 stores in April

Net Sales

Comp

SUN Units

Top 10 and Worst 10 stores in April

SUN Units

SUN AUR

Top 10 and Worst 10 stores in April

SUN

AUR

Conversion%

Top 10 and Worst 10 stores in April

Conv. %

Polar%

Top 10 and Worst 10 stores in April

Polar

%

Multiple%

Top 10 and Worst 10 stores in April

Multiple%

Care kits%

Top 10 and Worst 10 stores in April

Care kits

%

Video Summer Challenge

Video Summer challenge

How to share the video

The Video Summer challenge will last from June to September

(from week 22 to week 39).

Each day we will publish

in the Instagram Page @RETAILEMEAISUMMERCHALLENGE

a video that each Top Door team has done and sent to us.

The video with more likes will win in September a special prize.

Instagram Page

Video Summer Challenge:

How to do the video

How to do the video

Every person participating to the video will chose his/her favourite pair of sunglasses.

The sunglasses must be used during the video.

During the video we would like you to answer to these questions:

1. What does it mean for you to live the brand (Sunglass Hut, Ray-Ban, Oakley, Oliver Peoples or David Clulow) day by day? Be creative and tell us your story!

2. Why did you pick these sunglasses for the video? Tell us why the chosen brand is you favourite one.

*The video MUST be in English

with a max. lenght of 60seconds.

Video Summer Challenge:

How to share the video

Once you have created your MEMORABLE video, please share it with us sending it to :

Alessandra.rossi@luxottica.com

&

Luigi.polizzi@luxottica.com

All the videos MUST be sent by

the 24th of May.

We will start publishing the videos

on the Instagram Page

from the 27th of May

Start from NOW to follow...

...not to miss out any information or relevant content about the challenge!

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