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Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
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Copy of How to use Prezi Analytics - Webinar
How to use Prezi Analytics
to grow your business
35%
increase in engagement
Businesses measure everything...
Website
Social
2,32% click through
5,31% click through
34,80% effective
Search
Blog
3,400
687
10,000
Prospects
34,36% click through
20,00% click through
25,70% effective
Banner Ad
0,17% click through
6,00% click through
of a company’s marketing budget is dedicated to Content Marketing
28%
6.25 HOURS
average spent to set 1 appointment
$2,000 A MONTH
average spent on CRO (conversion rate optimization) tools
Companies of 10-100 people spend on average $42,400 creating content to attract buyers
5 FOLLOW-UPS
$10 TO $100 PER INQUIRY
80% of sales require 5 follow ups
average B2B cost of leads
Awareness
Interest
Consideration
Intent
Evaluation
Purchase
Moving prospects from “evaluation” to “moment of decision” was identified as the most vulnerable stage of the sales process.
During
USING PREZI
After
Before
Using Prezi BEFORE a presentation
People will think you’ve read their minds
Use analytics
Send your prezi ahead
https://prezi.com/analytics/details/UxsORZScNMCP7v419AyP
Using Prezi DURING a presentation
Allow your presentation to be flexible to their needs
Conversational presenting
putting them in the driver’s seat!
When you get back to homebase look to see what you spent the most time on. Use this to customize your follow-up message.
Also, your boss can have instant visual of where the pitch went.
Using Prezi AFTER a presentation
A lot of people will nod along even if they don’t care about what you’re saying
Leave your presentation behind and see what they look at after you leave the room
This way you know what they’re truly interested in and can follow-up more accurately
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Those are 3 ways to use prezi analytics.
Any questions?
Special Use-Case
When presenter isn’t there
Embedded Prezi
Tradeshow Prezi
A prezi allows you to learn what people are interested in without pressuring them with a salesy approach
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Any questions?