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Trending searches
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Candidate Attraction-Best Practice
Advertising & Linkedin Approaches
For every hundred people going to the effort of searching for the term “housing jobs”, only 2 are responding to those jobs. - Clinch research
i.e. Our adverts need to be good enough to make them want to come in the shop!
Advert v JD
"Potential candidates are looking in the shop window, but not walking into the shop".
Sales Support Administrator
Camberwick Green
£24,000 + benefits
Acme IT Solutions are seeking a Sales Support Administrator. The reason for the vacancy is internal promotion.
We are an exciting, fast-moving business unit that forms part of a global FTSE 250 listed company. Our Camberwick Green office comprises a friendly team of 15 people. We are proud to have won awards for our IT products.
Responsibilities:
The main function of the role is to support the sales team in all aspects of their process so they can grow sales and achieve their targets.
• Make appointments for the sales team
• Provide customers with quotations
• Follow up with customers
• Address customer issues via email and phone
• Work closely with sales representatives for your territory
• Liaise with internal departments
• Update our marketing and sales budgets and forecasts
• Assist in developing spec sheets, data sheets, price lists etc.
• Help with market research to identify potential customers
• Calculate commissions due to our sales reps
Requirements:
The role will suit a graduate or graduate-calibre person who has 2 to 4 years’ experience in business-to-business sales support / administration. You must have:
• Strong communication skills and attention to detail
• Proven track record in problem-solving and time management
• Ability to work independently and as part of a team
• Salesforce experience is beneficial but not required
Please send your CV to jobs@emailaddress.com. We are an equal opportunity employer.
JD v Advert
Sales Support Administrator
Camberwick Green
£24,000 + benefits
Sarah got promoted. Could you?
Sarah used to support our sales team, but she’s just been promoted. Her story is proof that most vacancies here are filled from within – which means this could not only be your next job, but the one after that as well.
You probably want to know what’s involved.
If you’ve done B2B sales support for a couple of years elsewhere, you know what it takes. Keep the sales team happy. Keep the customers happy. All thanks to your efficient communication and admin skills.
You’ll work in Camberwick Green – it’s a pretty little village (and your desk has a lovely view overlooking the duck pond). But there’s no public transport so you’ll need your own car to get there and back. We’ll be honest, that’s why the salary is slightly higher than average for this kind of job.
You’ll sit within a team of 15, all helping our sales force to do what they do best. This means there are plenty of people nearby that you can ask for help if you need it.
If you care about such things, you might like to know that Acme IT Solutions is listed on the FTSE 250 – we’re a global business, which explains why there are plenty of opportunities to move on.
You’ll need a couple of years admin experience, probably in a smaller business and are ready to work for a large international business. By the way, if you’re wondering if you need qualifications, don’t worry. Your personality is more important than your exam results. If you already know your way around Salesforce, that will help. If not, we’ll train you.
Please click ‘Apply’ or call me; Mitch Sullivan on 01234 567890. Or you could look me up on LinkedIn and message me there. I appreciate that your CV may not be up to date, so just send whatever you have.
Everyone will get a response.
Think about how your advert will be read
Phrasing
Recruiter: “I have a role that you’d be a great fit for.”
Potential Candidate: “Why would I care whether you think I’m a good fit for a job that I don’t even know if I’m interested in yet?”
Recruiter: “I wanted to reach out to you to tell you…”
Potential Candidate: “Why do you think I’d care what you want? You’re a recruiter, so I already know what you want.”
Recruiter: “I’ve already placed 4 other people with this client this year.”
Potential Candidate: “Why are you telling me what you’re getting out of this? How about telling me what I might get out of this?”
Recruiter: “We’re looking for a…”
Potential Candidate: “Yeah I know. It’s a job ad.”
Recruiter: “Take your career to the next level!”
Potential Candidate: “Why aren’t you telling me what that next level is?”
Recruiter: “The salary is competitive.”
Potential Candidate: “Competitive to who?”
Advert Template
Job title
Location: include if agile/hybrid/remote working is available
Salary:
Duration: Permanent
Introduction paragraph- Paint the picture of the brief- what are the 2-3 appealing factors of this role. This needs to speak to the ideal candidate. Be honest and realistic. Avoid cliché’s and generic statements. Don’t include anything from the JD/PS. (Be creative if you like- this is your chance to catch their attention)
Second Paragraph- Describe the organisation, what is their current situation, reputation, what is their culture/values etc. What are the reasons someone would want to work there? Any benefits/perks/career development opportunities insert here
Third paragraph- What are the 3 key skills/background for your ideal candidates
Call to action- “To discuss this role in more depth, please contact Consultant Name on Mobile number
What will you do in the role?
# 3-5 hash tags (bullet points don’t work on our adverts) (you can use bits from the JD in this section, but try to avoid bland/generic/vague language)
Who would excel in this role?
# 3-5 hash tags (you can use the PS for this, but also make sure you are not excluding good contacts- ie including qualifications etc if not really needed)
This vacancy is being advertised on behalf of Greenacre Recruitment Ltd who are operating as a recruitment agency and business.
Template
Linkedin Approaches
- Use the same principles as the adverts- i.e. speak to the needs of the potential candidates.
- Be natural rather than salesy.
- Give some detail to pull them in, but not all details so you encourage them to engage with you.
- Think about your phrasing
Topic
I wondered whether you may be interested in discussing a new role we are currently working on?
The role is the Executive Director of Housing Operations at Cornwall Housing? Having just recruited their Managing Director, we are now looking to recruit their Executive Team, to help her turn around the organisations fortunes.
Historically they have let things slide, through numerous issues- they have poor customer satisfaction levels, a disengaged workforce and outdated practices and processes.
The good news is, they have finally faced up to this and are addressing things, and this is a significant part of this. If interested in learning more, please let me know by reply or on 07715 409001. Alternatively, if you know anyone who may be interested, please feel free to pass on my details.
Enjoy the sunshine!
Barry