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5
THE POWER OF
FOCUS
lukitosutanto
focus
Intro
Where focus goes,
Energy flows
Tonny Robbins
the center of interest or activity.
MEANING
the state or quality of having or producing clear visual definition.
FOCUS
Ignore the noise, Focus on your work
Anonymous
POTENTIAL
1
POTENTIALS
Your strength is your potentials
Focus on your strength instead your weaknesses,
Focus on your power instead your problems
Paul Meyers
Bingung?????
Content from 3rd parties
What is my strength?
Apa sih kelebihan aku?
Aku hebat dibidang apa?
Let's discover your potentials
Discovery
Exercise
Minat, Bakat & Potensi
Pengaruh dari luar
Belum tentu bakat
Minat
Bisa jadi potensi
Easy
Minat, Bakat & Potensi
Potensi :
Enjoy
Excellent
Earn
Menikmati
Mudah melakukannya
Bakat :
Ada hasilnya
You must train your focus ability
Hunting
Let's go hunting!
Bakat + Focus = Strength (Potential)
Jika kamu ingin berhasil,
Fokuslah kepada APA yang kamu punya,
BUKAN kepada apa yang kamu TIDAK punya
2
PREPARATION
Preparation
Preparation is the key to success
Proper Preparation Prevents
Poor Performance
Meaning
The best preparation for tomorrow is doing your best today - H Jackson Brown
Don't
HOPE for
SILLY
Miracle
the action or process of making READY or being made READY for use
WHY PREPARATION IS IMPORTANT
1. IT HELPS STARTING WELL
2. IT HELPS YOU GIVING UNDERSTANDING OF THE NEEDS
WHY?
2. IT HELPS IN KNOWING THE STRENGTHS AND WEAKNESSES
“FAILING TO PREPARE IS PREPARING TO FAIL”
JOHN WOODEN
Happiness, like unhappiness, is a proactive choice
PROACTIVE
Stephen Covey
You're ready before something happens
Active means " doing something"
Pro - Means " before"
Proactive - Doing something before
PROACTIVE?
Lawan kata PROACTIVE?
Bereaksi terhadap
suatu keadaan
REACTIVE
Proactive VS Reactive
Proactive
Reactive
Unprepared
Prepare
Sure what steps
to take
Unsure what steps to take, usually blaming, excuses and justify
Proactive VS Reactive
Quick recovery
Slow recovery
Feel confident
Feel Stressed
Principles
1. Ask question
2. It is a process
3. It opens opportunity
4. It needs discipline
5. Do the best today
Ask yourself
Pekerjaan apa yang harus diselesaikan?
1
If today I send them a link to a case study, what will I send them next? Where does this content lead?
2
Is it a follow-up on the case study if they haven’t responded? Or will my next message push for a call?
3
And after I offer the call, when is it time to follow up?
4
And then after the follow-up, when will I move them into my long-term nurture approach?
5
Always ask yourself or your team: What’s next?
6
PRACTICE
3
PRACTICE
PRACTICE MAKES PROGRESS
10.000 hours = Master (Malcolm Gladwell)
90 Min a day = 20 years = Master
2 Hrs a day = 13 yrs, 8 months, 15 days
4 Hrs a day = 6 yrs, 10 months, 10 days
6 Hrs a day = 4 yrs, 6 months, 26 days
8 Hrs a day = 3 yrs, 5 months, 5 days
10 Hrs a day = 2 yrs, 9 months
COACH
EVERYBODY NEEDS A COACH
Joe Gibbs
Phil Jackson
Kobe Bryant
Bill Campbell
Eric Schmidt
Bill Gates
Steve Jobs
BLINDSPOTS
BLINDSPOTS
AREA YG TIDAK DAPAT TERLIHAT
4 areas in life
PERSONAL
1
Hanya saya &
Tuhan yang tahu
PUBLIC
2
TUHAN TAHU
SEMUA ORANG TAHU
BLINDSPOT
3
ORANG LAIN TAHU
TUHAN TAHU
SAYA TIDAK TAHU
PROPHETIC
4
SAYA TIDAK TAHU
ORANGLAIN TIDAK TAHU
HANYA TUHAN YANG TAHU
AREAS
We all have a blindspot, it shapes exactly like us
Narrow Perspective
Insecurity
Out of control Ego
FEEDBACK
GOOD FEEDBACK - IS THE KEY TO IMPROVEMENT
Tangapan, umpan balik atau respons terhadap sesuatu
Biasanya dalam rupa informasi atas suatu produk, jasa dan kualitas pekerjaan seseorang
Kenapa penting?
Positive / negative ?
Bagi kamu, Feedback itu apa?
THERE IS NO FAILURE
ONLY FEEDBACK
WHY FEEDBACK IMPORTANT?
4. Feedback membantu kita menyesuaikan diri
1. Feedback selalu ada
5. Feed back dapat meningkatkan kualitas
2. Memberikan informasi yg berharga
FEEDBACK IS THE BREAKFAST OF THE CHAMPION
KEN BLANCHARD
3. Feedback can motivate
EFFECTIVE FEED BACK
Never criticize the person
always criticize the action
1. Specific, Timely, Meaningful & Truthful
2. Goal Oriented
3. Fokus untuk masa depan
4. Tentang proses dan BUKAN orangnya
5. Never afraid of negative feedback
6. Feedback can be positive
7. It's not always right
4
PEOPLE
Build
If you are reaching out to a cold prospect to discuss your solutions, you can’t afford to do what every other vendor out there is doing.
A community (and authority)
Technology has made it easier than ever for salespeople to get in contact with their prospects. But that ease has led to a lot of people trying to shortcut relationship-building or defaulting to doing what’s simplest rather than what's best.
Your Needs
You need to stand out and be different.
You need a way to get your foot in the door and break the ice with your prospects in a non-slimy way.
You need to position yourself as an authority. Someone who provides value and deserves their attention.
Helping Clients
When most people first ask about what they should name their group, a pattern emerges. It goes something like this:
It goes something like this:
Start by helping clients create online communities that appeal to how their prospects identify and what they are most interested in.
INSERT MY AREA OF FOCUS for INSERT MY TARGET MARKET.
The Problem
The Problem
The problem with this approach is it might as well have a big banner that says - ‘We’re going to sell you something in here.’
You want your group instead to communicate that it’s a community for others just like them. For cold outreach when you aren’t yet sure if the prospect is already searching for your solution, you need to make the name of your group feel inviting.
Example 1
On Startups - The Community for Entrepreneurs.
The group isn’t titled Marketing Automation for Startups or The Marketing Automation Forum.
It captures the interest of a broader group of entrepreneurs, startup founders, and small business leaders so that they feel welcome to come to learn, share, and network with others.
This group was founded by
Dharmesh Shah
Founder and CTO at HubSpot.
Example 2
Midwest Manufacturing Leaders - LinkedIn Community
It was founded by Swip Systems, a company in the IT industry.
Because they are looking to build and develop relationships with manufacturers in his region, the group is positioned to appeal to those in leadership roles and doesn’t simply focus on what the company behind the group does.
Visibility
Lucidpress found in a recent study that "brands that are consistently presented are 3 to 4 times more likely to experience brand visibility.”
No matter where you look, you’ll find that the sales teams that have a long-term approach to their outreach are the ones that win out.