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Myers-BRIGGS PERSONALITIES

at work

Presented By

Amanda Marshall & Alejandro Zavala

GOALS

INTRO

1. Learn the history of the MBTI

2. Discuss its importance & purpose

3. Explore the meaning of each trait

4. Delve into the nuances of our types

5. Learn to understand one another's personality, preferences, needs

6. Discuss how to put this knowledge into action in the workplace

7. Conclusion

INTRO

PERSONALITY

"Personality" derived from the Latin "persona" which means "mask".

Personality psychology: study of the personas people project & inner parts of experience we call "the self"

PURPOSE

"It feels like astrology, but real"

A way to look inward

Getting to know people better

Self-improvement

Where do I fit?

POPULARITY

DOWNTON ABBEY

(for Theresa)

BACKGROUND

The first Myers Briggs questionnaire was published in 1943 and it is now the "world's most popular personality instrument"

Roughly 2 million people complete it each year

THEORY

THEORY

Myers and Briggs studied the work of Swiss psychiatrist, Carl Jung, one of the founders of modern-day psychology

He was an INFJ

In his 1921 book Psychological Types, Jung asserted that people have innate differences that shape their personalities. He came up with dichotomies for how people energize, learn, and make decisions.

ORIGINS

ORIGINS

Katharine Briggs

Most likely an INFJ

  • Teacher
  • No formal psychological training
  • Aspiring fiction writer
  • Interest sparked by her daughter's future husband

She felt that we should seek to understand rather than judge or reject people who are different than us

DEVELOPMENT

Isabel Briggs-Myers

  • Bachelor's degree in Political Science
  • Student of human behavior

She was an INFP and her husband was an ISTJ

Isabel was the primary developer of the MBTI

ADDED THE 4TH DICHOTOMY OF J/P

limitations

limitations

Not a perfect fit

Reliance on self-awareness

Forces people to choose one or the other

Other factors:

-gender

-culture

-family

-love languages

"It is up to each person to recognize his or her true preferences."

Some people are very balanced (ambiverts)

% MATTERS

NOT AN EXACT SCIENCE

???

All types are equal; there is no best type

STEREOTYPES

Introverts are moody

Extroverts are annoying

Observers are superficial

STEREOTYPES

Intuitors are know-it-alls

Feelers are emo

Thinkers are cold

Judgers are high-strung

Perceivers are unreliable

ISFJ

TRADITIONAL

prideFUL

DIFFICULT

ENFP

SCATTERED

EGOTISTICAL

INFJ

TOO EMOTIONAL

QUIET,

SNOBBY

The LETTERS

1

2

ENERGY

INFORMATION

I- introverts

E- extroverts

N- intuitive

S- sensing

I/E

3

DECISIONS

4

LIFESTYLE

F- feeling

T- thinking

P- perceiving

J- judging

5

IDENTITY

A- assertive

T- turbulent

ENERGY

ENERGY

INTROVERTS

EXTROVERTS

Introvert vs extrovert

Real world: Inner world

Real world: Outer world

47-55%

  • More sensitive to stimuli and need to escape in order to be more functional
  • Can quickly exhaust their mental energy reserves
  • Not as sensitive to outer stimuli
  • Seek them out in order to gain a kind of functional equilibrium and to perform well

45-53%

BRAIN CHEMISTRY

HOW TO CARE FOR EXTROVERTS:

Try to:

Avoid:

  • Forcing them to work virtually alone
  • Making them sit through long meetings
  • Unclear communication
  • Lack of feedback
  • Lack of action
  • Respect their independence
  • Compliment them (verbal affection)
  • Accept & encourage their enthusiasm
  • Allow them to explore & talk things out
  • Understand when they are busy
  • Let them dive right in
  • Offer them options

HOW TO CARE FOR INTROVERTS:

Try to:

Avoid:

  • Respect their need for privacy
  • Let them observe first in new situations
  • Give them time to think
  • Give them advance notice of changes
  • Don't push them to be extroverts
  • Putting them in noisy environments
  • Frequent interruptions
  • Asking them to lead discussions
  • Constant supervision
  • Demanding they do large group presentations
  • Forcing them to spend too much time outside themselves

AMBIVERTS

INFORMATION

INFORMATION

70-75%

25-30%

RESPONSES

Specifics

VS

The Big Picture

QUESTIONS YOU MIGHT ASK AN "N"

How do the facts relate?

What interpretation can be made?

What patterns exist?

What are the possibilities?

Remember:

It's all about context and the larger implications

Introverted intuition vS. extroverted intuition

"Perspective"

"Exploration"

35% of intuitives in the world

65% of intuitives in the world

(Amanda

&

Theresa)

(Alex

&

Jen)

Rarest dominant function: only 3-7% of world

8-13 % of the world uses Ne

Big-picture driven

Creativity driven

Go deeper into the same idea & analyze in depth

Go broader by linking one idea to another

Can be too serious, perfectionists

Flexible but bad at daily tasks

Have excellent insights

Are excellent brainstormers

How to communicate with an "s"

Remember:

Facts, specifics, data, and a plan of action

QUESTIONS YOU MIGHT ASK AN "S"

What has past experience shown us?

What can be verified?

What is observable?

What is going on right now?

Extroverted Sensing

Introverted Sensing

"SENSATION"

"MEMORY"

  • Risk-taking
  • Tactical problem-solving that requires quick results
  • Not always in agreeance with rules and regulations
  • All senses engaged in teh here and now
  • Focus on verifiable information
  • Ready to move at a moment's notice
  • Always ready to respond to the outside world
  • Strong sense of duty
  • Deducated and dependable
  • Attention to detail
  • Focus on reliable information
  • Most reliable is something you have directly experienced & capture for further review
  • This information is subjective, however
  • Understanding how things have been done so they know how things need to be done
  • Makes sure there is protocol & a standard for reference

DECISIONS

DECISIONS

40-50%

50-60%

LOGICAL

IMPLICATIONS

IMPACT ON PEOPLE

KEYWORDS

Truth

Justice

Logic

Objective

Task-oriented

Love

Personal

Values

Tact

Praise

People-oriented

DECISION-MAKING PROCESS:

THINKING:

FEELING:

What are the logical consequences?

What are the pros and cons?

What will be most effective?

What goal is being served?

How much do I care?

What exceptions need to be made?

What are other people's feelings?

What values are being served?

Introverted Feeling (FP)

Extroverted Feeling (FJ)

"AUTHENTICITY"

"HARMONY"

  • Looks at the individual over collective
  • Focus on personal world impact and formation of identity (Who am I?)
  • Being true to onelself is critical
  • Wants pure motive and intent from everyone they encounter
  • Small changed in outside world cause them to reevaluate values and belief system
  • Can become lazy and want the end result without
  • Feelings of group more important
  • Social dynamics, status of everyone (How do people get along?)
  • Desire to ensure everyone's needs met
  • Focus on relationships
  • Very attune to energy and vibes of individuals and the room they're in
  • Morale boosting
  • Creating & influencing emotions
  • Can operate as "sacrificial lamb" which is not sustainable
  • Will sometimes do things they don't like to make others feel good

LIFESTYLE

LIFESTYLE

JUDGERS (J)

  • "Joy of Closure"
  • Prefer to arrive at closure quickly
  • Live in a planned, scheduled manner
  • Quickly commit to plans or decisions
  • Methodical
  • 54% of US population

PERCEIVERS (P)

  • "Joy of Processing"
  • Prefer to stay open to new info & last minute options
  • Live in a flexible, spontaneous manner
  • Tentative and resistant to making decisions
  • Open-ended thinking
  • 46% of US population

"Just do something"

"Let's wait and see"

judgers vs perceivers

judgers

PERCEIVERS

"Perceiving" is the half of the Cognition Process that focuses on observing and exploring possibilities while adapting to circumstances

Perceiving preference does NOT equal:

  • Messy
  • Late or disorganized
  • Fun
  • Spontaneous
  • Irresponsible

Though everyone observes possibilities, a person is considered a Perceiver when they focus on Observation in either the 1st or 2nd step of the Cognition Process

How to approach each type:

Judgers

Perceivers

  • "Give and Go" method: make a suggestion and then withdraw
  • Allow time for "moan and groan"
  • Be sure to come back for a decision or agreement

  • Make suggestions spontaneously
  • Allow time for alternatives to be generated
  • Give a cut-off time for reaching a decision or agreement

identity

identity

ASSERTIVE

TURBULENT

ASSERTIVE

TURBULENT

  • Do NOT spend much time thinking about past actions & choices
  • "What's done is done"
  • Report more satisfaction with their lives
  • Feel more confident
  • Do not care as much for results or outcome
  • Experience a wide range of emotions
  • Success-driven and eager to improve
  • More willing to change jobs if they feel stuck
  • Think about where their life is going
  • Push themselves to achieve superior results
  • Always feel the need to do, have, and be MORE

CORE TYPES

Middle 2 letters

4 unique combinations that show how you process the world around you and make your decisions

CORE TYPES

SF

NF

ST

SF

SF: "The Harmonizers"

SF: "The Harmonizers"

Sensing Feelers at Work

MOTTO: "Let's be practical & service-oriented."

NEED TO PROVIDE SERVICE TO OTHERS

NF: "The Catalysts"

NF: "The Catalysts"

Intuitive Feelers at Work

NEED TO EMPOWER

MOTTO: "Let's be insightful & inspiring"

OUR TYPES

Compatibility

People who share your 2 middle letters will share processes and make decisions in the same way

TYPES

ISFJ: ESFP or ESTP

ENFP: INFJ or INTJ

INFJ: ENFP or ENTP

People with end letters opposite of yours will complement and balance you

THE ISFJ TYPE

The ISFJ Type

"THE DEFENDER"

17%

Women

13%

7%

Men

"ISFJs are true altruists, meeting kindness with kindness-in-excess and engaging the work and people they believe in with enthusiasm and generosity."

LIKES RULES & STRUCTURE

Strengths

SUPERPOWER:

LOYALTY

  • Supportive
  • Reliable and patient
  • Imaginative and observant
  • Enthusiastic
  • Loyal and hard-working
  • Good practical skills

Weaknesses

KRYTONITE:

SELF-SACRIFICE

  • Humble and shy
  • Takes things too personally
  • Represses their feelings
  • Overloads themselves
  • Reluctant to change
  • Too altruistic

THE SIXTEEN INTELLIGENCES

IS: Historical

SJ: Preservation

ISFJ

Instructors

Guardians

IF: Intrapersonal

FJ: Communication

Focus on how to do something, mastery, perfecting routines

Artists

Ability to watch & control surroundings. Can protect people and things from harm

Messengers

Who am I and what is my role in the world? Inner social state than outer

Consider everyone's messages & roles to create inclusive group settings

Career paths

TEACHERS

TUTORS

DOCTORS

NURSES

HISTORIANS

LIBRARIANS

WORKPLACE HABITS

As leaders:

TEAM FRUSTRATION:

"Stop worrying about everyone."

RESPONSE:

"Each team member matters. Attention to each person's needs and wants helps us function well."

  • Warm and approachable
  • Don't like to issue authoritarian dictates
  • Prefer to work and use influence behind the scenes
  • Dependable and loyal
  • Can be sensitive
  • May be slow to accept changes

CELEBRITY ISFJs

  • Beyonce
  • Halle Berry
  • Vin Diesel
  • Selena Gomez
  • Rosa Parks
  • Tiger Woods
  • Catelyn Stark (GoT)
  • Marge Simpson
  • C-3PO

THE ENFP TYPE

THE ENFP TYPE

9%

7%

6%

"THE CAMPAIGNER"

Women

Men

"ENFPs are fiercely independent, and much more than stability and security, they crave creativity and freedom."

STRENGTHS

  • Curious & observant
  • Energetic and enthusiastic
  • Excellent communicators
  • Great listeners
  • Creative
  • Charming
  • Very popular and friendly
  • Aptitude for leadership

SUPERPOWER:

INSPIRATION

WEAKNESSES

  • Poor practical skills
  • Find it difficult to focus
  • Overthink things
  • Get stressed easily
  • Highly emotional
  • Independent to a fault

KRYTONITE:

"Grass is Greener" Syndrome

THE SIXTEEN INTELLIGENCES

EF: Social

FP: Interpretative

ENFP

Actors

Reporters

EN: Pattern

NP: Creative

Detectives

Rebels

Consider group actions and social motifs. Who are the people around me and how do they impact me?

Brainstorm multiple intentions behind word or action, Capture depth and range of meaning

See patterns and new possibilities. Investigate and follow up on clues.

Ability to think of options, Consider things that are hidden to others

CAREER PATHS

IN THE WORKPLACE

  • Want to explore new ideas
  • Innovative
  • Boost morale
  • Adaptable
  • Require freedom to accomplish tasks
  • Good at finding win-win situations
  • Inspire and motivate

AS LEADERS

  • Energetic and enthusiastic
  • Will work to include others
  • Likes to spearhead projects
  • Idea-oriented
  • High need for external affirmation
  • May not complete what they start

TEAM FRUSTRATION:

"Stop changing your mind and the team's direction."

RESPONSE:

"This team needs to explore all the options."

CELEBRITY/FICTIONAL ENFPs

  • Will Smith
  • Robert Downey, Jr.
  • Drew Barrymore
  • Robin Williams
  • Mark Twain
  • Walt Disney
  • Dr. Seuss
  • Ellen Degeneres
  • Willy Wonka
  • Peeta Mellark
  • Ron Weasley

THE INFJ TYPE

THE INFJ TYPE

1%

2-4% of women

1-2% of men

"THE ADVOCATE"

"Every man must decide whether he will walk in the light of creative altruism or in the darkness of destructive selfishness."

-Martin Luther King, Jr.

STRENGTHS

  • Creative (human challenges)
  • Insightful
  • Inspiring and convincing
  • Decisive and determined
  • Warm and passionate
  • Excellent writers
  • Good orators
  • Altruistic

SUPERPOWER:

FORESIGHT

WEAKNESSES

  • Sensitive
  • Extremely private
  • Hard on themselves
  • Can burn out easily
  • Often misunderstood

KRYPTONITE:

PERFECTIONISM

THE SIXTEEN INTELLIGENCES

IF: Intrapersonal

INFJ

Artists

NJ: Holistic

IN: Existential

FJ: Communication

Authors

Philosophers

Who am I and what is my role in the world? Inner social state than outer

Messengers

Reflect/process complex information, predict the unknown

Ability to see how everything is connected, draw insight from inner worldview

Consider everyone's messages & roles to create inclusive group settings

CAREER PATHS

IN THE WORKPLACE

  • Need to know their work has meaning
  • Value diplomacy and sensitivity over formal hierarchies
  • Act on their convictions
  • Hard-working, trustworthy, responsible
  • Positive and eloquent

AS LEADERS

TEAM FRUSTRATION:

"Stop staring off into space."

RESPONSE:

"Thinking about the future and its implications for our team is vital to team productivity."

  • Strong desire to contribute to others' welfare
  • Trusts their own vision
  • Wins cooperation-- doesn't demand it
  • Inspirational to others via integrity
  • May not be forthcoming with criticism
  • May seem removed

CELEBRITY/FICTIONAL INFJs

  • Martin Luther King, Jr.
  • Nelson Mandela
  • Mother Teresa
  • Nicole Kidman
  • Morgan Freeman
  • Jon Snow (GoT)
  • Rose (Titanic)
  • Obi-wan Kenobi
  • Lisa Simpson
  • Captain America
  • Albus Dumbledore

UNDERSTANDING

functionS

THE

CAR

MODEL

THE

CAR

MODEL

iSfj

iSfj

DOMINANT: Si (Introverted sensing)

Excellent at remembering details, compare current experiences and data to past

AUXILIARY: Fe (Extroverted feeling)

Seek harmony in their outer world, long to understand others and put them at ease, great insight into others' emotions

TERTIARY: Ti (Introverted thinking)

Helps them to stay grounded and balanced, back up ideas and concepts with logic

INFERIOR: Ne (Introverted intuition)

Use this function to see alternatives and ask "what if" questions, view things from different perspectives

ENFP

ENFP

DOMINANT: Ne (Extroverted intuition)

See possibilities and potential everywhere, thirst for knowledge and exploration

AUXILIARY: Fi (Introverted feeling)

Strong set of inner values and emotions, integrity, compassion, empathy

TERTIARY: Te (Extraverted thinking)

Sense of structure and logic that helps them to organize and plan out their ideas

INFERIOR: Si (Introverted Sensing)

Helps them to not get carried away with their restlessness, allows them to call on past experience

infj

infj

DOMINANT: Ni (Introverted intuition)

Ability to form connections and find patterns that lead to ultimate truth or perception of future

AUXILIARY: Fe (Extroverted feeling)

Seek harmony in their outer world, long to understand others and put them at ease, great insight into others' emotions

TERTIARY: Ti (Introverted thinking)

Helps them to stay grounded and balanced, back up ideas and concepts with logic

INFERIOR: Se (Extroverted sensing)

Not focused on present moment, live in their heads more than sensory world but have intense love of beauty and tranquility

SUMMARY

ORDER OF PREFERENCES

ENFP

1. Intuition

2. Feeling

3. Thinking

4. Sensing

INFJ

1. Intuition

2. Feeling

3. Thinking

4. Sensing

ISFJ

1. Sensing

2. Feeling

3. Thinking

4. Intuition

Mirror: INFJ

Mirror: ENFP

Mirror: ESFP

STRESSORS

ISFJ

THINGS THAT STRESS AN ISFJ:

  • Large group presentations
  • Situations that are constantly changing
  • Disorganized, vague social situations
  • Sharing things about themselves with people they don't know well
  • Suspected or actual tension with those they care about
  • Constant interruptions
  • Constant talking

signs of stress

1ST LEVEL: Exaggerate dominant function

Rigid, cling to structure, overemphaszie need for precision

Fail to see need for change, only comfortable with what they know

Focus too much on data & overlook the big picture

2ND LEVEL: In the grip of extroverted sensing

Can become pessimistic, irrational, critical, impulsive

THEY MIGHT:

  • Seek solitude
  • Experience fatigue and muscle tension
  • Take things more personally

HOW TO HELP

Encourage them to connect with friends, give compliments

– Give them space or time alone to work through their feelings.

– Provide provable affirmations about ways they’ve overcome situations like this in the past.

– Help them break down problems into manageable pieces.

– Don’t give generalized compliments. Make compliments specific.

– Put a problem or task in sequential order.

– Don’t brainstorm. When they are in the grip of extraverted intuition, this will only make things worse.

ENFP

Things that stress an enfp:

  • Highly routine, repetitive, undemanding situations
  • Emotionally unpleasant circumstances
  • Deadlines set by others
  • Constant decision-making
  • Long, boring meetings
  • Talk without action
  • Regulation
  • Working alone for long stretches of time
  • Conflict and confrontation

ENFP UNDER STRESS

1ST LEVEL: Exaggerate dominant function

Too optimistic about the possibility of things

Oblivious to time and energy limitations

Ignore sensory data that might be helpful, warn danger

2ND LEVEL: In the grip of introverted sensing

Can be controlling, obsessive, rigid, reckless

THEY MIGHT:

  • Get depressed
  • Act without thought of others' feelings
  • Become impatient and more disorganized
  • Be especially sarcastic

HOW TO help

Encourage them to relax with guided visualization

(meditation can be very helpful for ENFPs)

– Give them space and time alone to sort out their feelings.

– Remind them that they are able and competent.

– Don’t give them advice. It won’t help right now.

– Don’t ask for details.

– Listen to them.

– Encourage them to take care of themselves physically (i.e. exercise, get enough sleep, eat well).

– Be warm and kind in the way you speak to them.

– After they’ve calmed down a little, ask them if they want help evaluating the situation.

infj

THINGS THAT STRESS AN INFJ:

  • Not feeling accepted
  • Not knowing what is expected of them
  • Working with people who do not honor obligations or meet deadlines
  • Highly competitive environments
  • Insignificant interruptions
  • Meeting new people
  • Being in a situation where they have little control
  • Noise
  • Micro-management

infj under STRESS

1ST LEVEL: Exaggerate dominant function

Blind to all but intuition, unrealistic expectations, repress feelings

2ND LEVEL: In the grip of extroverted sensing

Become quiet, withdrawn, shut themselves off from people

Attempt to control environment around them (i.e. cleaning)

Adversarial attitude toward outside world

People usually do not know that an INFJ is stressed unless they pay close attention

THEY MIGHT:

  • Overpersonalize things, be moody
  • Be critical of others
  • Become pessimistic or defensive
  • Not act like themselves

HOW TO HELP

Encourage them to stop thinking

"I should", distract them with humor

– Give them space.

– Reduce sensory stimulation (music, TV, interruptions)

– Let them express their thoughts and feelings.

– Understand that they may be irrational. Don’t judge.

– Don’t give advice. This will only stress them out further.

– Let them take a break from responsibilities.

– Encourage their less serious side, and let them relieve emotional tension by letting them cry through a sappy movie or novel of some sort.

APPROACH

APPROACH

ISFJ

Never say:

ISFJ

#1: "I don't need your help"

Refusing their help can make them feel insulted and frustrated

#2: "Why are you so quiet? Speak up!"

Do not mistake quiet information processing for passivity

#3: "That's not good enough"

ISFJs are perfectionists and can be overwhelmed by too much criticism

#4: "Let's just wing it"

They like to be prepared and know what

too expect

DO:

DO:

  • Be clear about what you want to dicuss
  • Give instructions step-by-step
  • Talk about practical applications of ideas
  • Inform them ahead of time when plans change
  • Give them time to analyze situations
  • Allow them to take the lead on opening up about personal matters

HOW To:

HOW To:

MOTIVATE:

  • Make sure they are operating in an environement of clarity
  • Point out how their work benefits others
  • Provide opportunities to work primarily 1-on-1

GIVE FEEDBACK:

  • Be tactful and diplomatic; begin with positive feedback
  • Show them often that you like them and appreciate them
  • Be specific about the behaviors/results you want to encourage or change

ENFP

Never say:

ENFP

#1 – “Because That’s How It's Been Done"

#2 – “Be More Realistic”

#3 – “Because I Said So”

Authority must be earned with ENFPs, it is never automatically given.

#4 – “Here’s your project. The deadline is tomorrow.”

ENFPs like to take their time to

make sure their projects are

up to their high standards.

Do:

  • Give them time to brainstorm
  • Encourage their innovation
  • Focus more on the big picture when planning
  • Be willing to process with them aloud
  • Practice active listening
  • Be open to their ideas
  • Let them set their own deadlines

hOW TO:

hOW TO:

MOTIVATE:

  • Engage their creative problem-solving skills
  • Provide a supportive, collaborative work environment
  • Give opportunities to work with other fun, creative people

GIVE FEEDBACK:

  • Be gentle with criticism
  • Don't overhwhelm them with lots of facts, details, or examples
  • Leave time for plenty of discussion and encourage their input

INFJ

Never say:

INFJ

#1: "I've got you figured out"

You don't.

#2: "That will never happen"

Don't discount their intuition and predictions.

#3: "Here's some advice"

INFJs don't appreciate unsolicited advice unless the person has thorough knowledge of the subject.

#4: "Get over it"

INFJs need time to heal and think to move forward.

#5: "You're too serious. Lighten up!"

Due to their unique and profound perceptions of the world, they take life seriously and can have trouble casually "living it up" in the moment.

Do:

  • Give them time to process
  • Respect their "I" time
  • Focus on visions and goals in conversations
  • Ask for their insights and creative solutions
  • Embrace their theoretical approach
  • Be authentic, conscientious and sincere
  • Understand that they need to trust in order to communicate openly

HOW To:

HOW To:

MOTIVATE:

  • Develop a personal connection; make sure they feel well-liked and respected (since understood is a long shot)
  • Express your appreciation often for their good ideas and hard work
  • Give them a mission consistent with their strong personal values

GIVE FEEDBACK:

  • Offer constructive criticism very sparingly and offer lots of praise
  • Communicate well in writing when possible
  • Ask, then wait silently for their answer; dial down the pace and volume

CONCLUSION

HOW CAN WE USE ALL OF THIS?

CONCLUSION

Improving relationships

Maximizing human capital at work

Constructing our narratives

Knowing our strengths

Helping others to realize their strengths

Working on our weaknesses

Being aware of our responses to stress

Knowing how to help ourselves & others

http://www.personalityperfect.com/16-personality-types/

SIMILARITIES

SIMILARITIES

  • Driven to help others
  • Sometimes neglect our own needs
  • Need people to encourage and value us
  • Make decisions with heart over logic
  • Well-suited for the helpful arts
  • Creative and passionate
  • Committed and dependable
  • Value loyalty and authenticity
  • Prone to overthinking about certain things
  • Naturally curious
  • Like time to process, whether concepts or projects
  • Need "I" time
  • Don't like conflict
  • Don't like being micro-managed

QUOTE

QUOTE

"Watch carefully, the magic that occurs, when you give a person just enough comfort to be themselves."

-Atticus Finch "To Kill a MOCKINGBIRD"