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AGENDA

NEW STRATEGIES FOR MARKETING FOR 2020

AGENDA

AGENDA SUMMARY

SITE INSTALLATION PROCESS

MARKETING DEPARTMENT HIERARCHY

AGENDA SUMMARY

NEW PLANS FOR MARKETING DEPT

MARKETING DEPARTMENT HIERARCHY

MARKETING DEPARTMENT HIERARCHY

NAME WISE HIERARCHY

HEAD OF MARKETING

Mr. Mahmood Hussain Tahir

RESPONSIBILITIES

  • TO SUPERVISE MARKETING DEPT ACTIVITIES
  • TO HOLD MEETINGS WITH TEAM TO ACHIEVE TARGETS
  • TO COMMUNICATE AND IMPLEMENT POLICIES DEVISED BY MANAGEMENT

DEPUTY HEAD OF MARKETING

Mr. Nadeem Arshad

RESPONSIBILITIES

  • TO SUPERVISE MARKETING DEPT ACTIVITIES
  • TO HOLD MEETINGS WITH TEAM TO ACHIEVE TARGETS
  • TO COMMUNICATE AND IMPLEMENT POLICIES DEVISED BY MANAGEMENT
  • TO HELP, SUPPORT & COOPERATE WITH HOMAND LEAD MARKETING DEPTIN THE ABSENCE OF HOM

MARKETING TRAINER

Mr. Tafazzal Awais Amin

RESPONSIBILITIES

  • CONDUCT TRAININGS & WORKSHOP FOR MARKETING STAFF
  • TO SHARE PLANS & MARKET KNOWLEDGE WITH WHOLE TEAM

SITE INSTALLATION PROCESS

SITE INSTALLATION PROCESS

Quoting Rates:

  • Many clients don’t bargain, they make decision based on Quoting rates only.

  • Therefore, quoting rates must be market competitive.

  • Rates are being revised for some sites. (List Required)

Sales Teams, Targets, Incentives Plan & Commission Policy

  • Every Team will consist on 2 Marketing Managers.

  • They will support each other in services to their clients.

  • Each team will have different incentives based on their targets (On Recovery & Business Volume). Which will be communicated to everyone.

NEW PLANS FOR MARKETING

SALES TEAMS

TEAM 1

TEAM 2

TEAM 3

TEAM 4

TEAM 5

TEAM 6

TEAM 7

Incentives Plan

  • Prize distribution ceremony will be held biannually.
  • Position wise prize on recovery basis:

  • Above mentioned prize amount will be distributed among position holder team’s members respective of the amount they recovered.
  • Team with highest business volume within 6-Months will get Rs. 50,000/-
  • Target achieved by any marketing person individually will be offered Umrah Package (2 persons).
  • Team achieved its target will be offered International tour.
  • Business target Individual achieved on monthly basis Rs. 25,000/-
  • Team Target business achieved Rs. 50,000/- (Monthly)
  • OMA with client: 1% extra Commission
  • If No Agreement with client: 0.5% Commission will be deducted
  • Recovery within campaign period: 1% extra Commission on recovered amount
  • Car for achieving yearly TARGET

INCENTIVE PLAN

COMMISSION POLICY

Enhance Performance through reporting and analysis.

Marketing Report

Competitors Analysis Report

Care@hafizmedia.com

Accounts@hafizmedia.com

RESPONSIBILITIES

THANK YOU ALL...

For Your Time & Consideration..

Wish you All The Best….!

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