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Even before WWII, people were discontent with the establishment. In the wake of the Wall Street Crash in 1929, America was thrust into the Great Depression. Jobs were scarce and morale was low.
In 1939, author John Steinbeck wrote the Grapes of Wrath, a novel which revealed the terrible situations that migrant workers faced.
In 1949, the harmful effects of autocracy were very apparent. The abusive dictatorship of Hitler had ended 4 years prior, and people worldwide still felt the fear it had inspired. Meanwhile, Stalin's dictatorship in the Soviet Union was still going strong.
George Orwell witnessed the danger caused by a totalitarian society - or even capitalist society - in an age of advanced technology. This novel worked as a warning to what such a society was leading to - the absolute control of thought, emotions and actions via the use of this technology.
In the 1960s, the feeling of anti-establishment was rife. People did things to reflect their displeasure, such as:
http://www.history.com/topics/cold-war/berlin-wall
People began to question everything in the post-WWII world - values, principles, and social norms. They went 'against the grain' and formed groups such as Hells Angels and the Beat Generation.
Many felt resentment towards the establishment, and ordinary citizens found more and more things they were discontent with.
In the aftermath of World War Two, returning veterans questioned everything - the things they had been told, their way of life, and ultimately their government.
Women were discontent with life after the war - everything they had done to help society didn't change their social standing.
The idea of being against the establishment or established authority
"F**k you, I won't do what you tell me!"
Across the decades, people have expressed their feeling of anti-establishment through the way they dress; however, there is no way that we could confine anti-establishment fashion into one set of criteria.
These people have one thing in common - they challenge what is socially accepted for them to wear.
A person who dresses in this way has a plethora things they can pair together - asymmetrical detailing, ripped jeans, adventurous dyed hair, shocking makeup (for both males and females), and pretty much anything they feel will challenge social ideals.