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We believe that in our society today as Americans, we have grown too accustomed to the cycle of simply purchasing whatever we desire, and once we are done with it, it simply goes to a place called "away". Rather than throwing our jeans in the trash, we must educate the public on the importance and trendiness of recycling our jeans. We must seek to make recycling and repurposing as beneficial as possible to consumers. We believe that in order to do so, we must educate the public. Most of them are not aware of the various purposes jeans possess. If they recycle, the materials within jeans can be used towards another article of clothing without emitting more toxic chemicals as well as wasting even more water. We also believe that we can redesign the typical pair of jeans by recycling the amount of water necessary to construct and dye the jeans. We can also increase the sustainability of jeans by constructing jeans with ready-to-use recycled fragments from previously recycled jeans. By reducing the need for scarce raw materials, it not only reduces the carbon and waste footprint of the majority of Americans who wear jeans, but money will essentially be saved as well.
Image by Tom Mooring