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Clients Need & Core Event Requirements

Summary/Conclusion

The main objective of this event is to educate students and staff on Fairtrade...

Concept

  • Increase awareness on existing fairtrade products
  • The history of fairtrade

Organising a fair based event that educates students and staff on the history of a charity and its future development plan with individual stalls focusing on defining moments.

  • Fairtrade achievements and benefits
  • Educate and entertain

  • USP

  • Raise awareness for the brand

  • Future of the company

  • Thank you for listening
  • Gives individuals power to change the world
  • Gives producers control
  • Fairtrade Premimum 15% globally
  • Empowers farmers and organisations
  • Future goals

Other Event management events: more client focused, focused on our target market – students its us who it will affect.

  • Why we chose fairtrade?
  • Why our event works for fairtrade?

Smart objectives

  • Fire Risk
  • Electrical Risk
  • Trip Risk
  • Allergy Risk
  • Event Set Up Risk

Engaging with students on the key issues Fairtrade have dealt with over the past 20 years in order to improve awareness and understanding of the producers Fairtrade aid.

Parameters - 4 W's

- What?

- When?

- Where?

- Why?

  • How we plan to combat the Risk?
  • Leaflets and handouts
  • Creation of social networking accounts
  • Bournemouth University Social Media
  • Fairtrade Social Media
  • Nerve Radio

Budget

Budget includes:

- Materials

- Marketing

- Equipment

- Labour

- Management

- Health and Safety

Logistics

  • Manager of the Atrium
  • Subu
  • Possible collaboration

with starbucks

This stand is the reflective midway point, it will focus on how Fairtrade helps and impacts communities:

  • Case studies
  • Success story: Sainsbury
  • Background info on bananas

Coffee - Mexico

Cotton

In 2000 the first Fairtrade bananas in the UK were from Ghana, Ecuador and the Windward Islands.

This stand will be based on Windward Island = Grenada, Saint Lucia, Saint Vincent.

FairTrade coffee is coffee that is certified

as having been produced to FairTrade

standards.

  • Why do cotton producers need fairtrade?
  • What does fairtrade do to help?
  • Why use it as a stall?
  • Clothing item competition supplied by supporters
  • India Theming
  • Story of fairtrade sellers

This stand will focus on how FairTrade

helps coffee farmers and producers.

- Background information on Coffee

- Success Story: Acodihue (Geuatemala)

The Fairtrade Premium is 20 cents per pound for coffee.

- Competition - Guess the amout of coffee beans.

This stall will be based around Mexico.

Chocolate and sugar

Ivory Coast

  • Theme
  • Case studies
  • Cakes and information tags
  • Baking society

Future

Fairtrade is an evolving system committed to learning how their approach can improve to make a bigger difference for farmer and worker communities in developing countries.

- Futiristic theme

- Fairtrade Technology - Apple using Fairtrade technology and promoting it

- Highstreet fashion labels using Fairtrade products

Make-up

  • Information on fairtrade cosmetics
  • Make-up artists
  • Make your own FREE face masks and perfume
  • Lush and The Body Shop

Fairtrade 20th Anniversary Timeline Event

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