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#1 Centering Everything

While centered content can communicate traditional, formal, and conservative, it also creates visual flow issues

#2 Warped or Naked Photos

Warped: Photo is out of proportion

Solution: Resize your photos in proportion to the original

Naked: The photo has no end, it blends into the background

Solution: Give the photo a hairline border or change the background color

#3 Too Many Fonts

  • Fonts can bring character, color, texture, and pattern to a layout
  • Too many fonts can cause confusion
  • Limit yourself to 2 fonts per layout

Layout Sins

13 Amateur Errors

#4 Bulky Border & Boxes

  • Borders and boxes are like fences, they communicate stop
  • Ask yourself what you are fencing in or out
  • Chunky borders call attention, not good attention
  • When creating a border think "barely there", lingerie strap

#13 Justified Rivers

Don't let there be too much space in between your words it causes readability problems

#7 Four Corner & Clutter

  • Don't fill all four corners and clutter your layout
  • Space things out and group the together

#5 Cheated or Missing Margins

  • Margins inside a box are called inset
  • Margins outside a box are called offset
  • Without these two, your text will squish against a box, inside and out

#11 Bad Bullets

  • Using the wrong kind of bullets for lists
  • Asterisks are not bullets
  • Improperly aligning bulleted lists
  • Always align vertically

#12 Widows & Orphans

#10 Tacky Types

  • A typographic widow refers to a few lonely words or a hyphenated word stranded at the bottom of a column
  • An orphan refers to a few lonely words stranded at the top of a leg/column

Reversing: Light font on a dark background - don't do unless you can justify

Stroking: When glyphs are outlined - just don't

All caps: Typically a no, but if used make sure it doesn't interfere with communication

Underline: Never underline type to emphasize it, only underline to communicate live link

#9 Busy Backgrounds

The background should not interfere with your visual communication

#8 Trapped Negative Space

#6 Stairstepping

  • Don't have a random blank space in the center of your layout
  • Push negative space towards the outer edges of the layout

This

is

stairstepping

  • Don't do this just to fill space
  • Align your elements vertically or horizontally
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