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Indulgence vs Restraint
Sudan has a mixed view of this dimension, as the county is 75% muslim and 25% other religious views. From the muslim standpoint, an achievement based societal structure is embraced, where men must be financially stable to support a family before getting married. On another note, as a whole, the Sudanese people embrace many feminine qualities within the society as well, including the way they care/provide for one another within the tribal communities as well as these groups display.
Long vs Short Term
Sudan has a clearly defined system of restraint, as they all come together as a collective (in regard to tribes) in order to meet survival needs. This way of thinking has led to Sudanese people to a society that disregards individual indulgence and accepts societal restraint. In the U.S. we once again have the opposite mentality, where our citizens care much more for themselves than they do for others within the same society.
Sudan is a short term society. They value and honor tradition and therefore do not care much for growth, which has led to little to no economic development and is one of the poorest 26 countries in the world. The U.S. however is on the other end of the spectrum and is more adaptable and susceptible to change and growth.
Sudan has been in political turmoil for many years. The country has suffered through two civil wars and still sees skirmishes throughout its regions. The second civil war officially ended in 2005 with the North/South Comprehensive Peace Agreement. President Omar al-Bashir rose to power in 1989 with a military coup. He has remained in power ever since while being re-elected in three elections that have been investigated for corruption. He has had multiple arrest warrants from the International Criminal Court for genocide and other crimes although they were not recognized by his administration, and were opposed by the League of Arab States, Russia, and China. Darfur has had more than its fair share of war and death. The UN has stationed peacekeeping troops to minimize casualties.
Sudan has a low tolerance for uncertainty and prefer to be sure of the outcomes of future decisions before these decisions are implemented. In the U.S., risk taking is much more common and accepted.
In 1956, Sudan was liberated from the Anglo- Egpytian Condominum. With the north of Sudan being Muslim and the south being predominantly Christian, conflict arose on whether the country should be an Islamic state or be secular. This led to two civil wars that lasted through the 20th century. At last, they reached an agreement and in 2011 South Sudan became independent.
KSC is a known commodity in the business world and countries involved in food production, finance, trade and security. Nothing is more important to KSC than its reputation and the way they work with other industries. They affiliate with major company labels such as Coca Cola, General Electric, John Deer, The World Bank. Private Enterprises and Public institutions with well-matched interests and great values, are invited to look at KSC’s opportunities and incorporate innovation with KSC as a partner.
Because of the liberation of South Sudan, Sudan lost a whopping 2/3 of its oil. Even further, Sudan faced tough sanctions from the US for years that cost the farming economy 3 billion dollars a year.
Kenana Sugar Company is a multinational food company founded in 1976 and is Africa's first public-private partnership. KSC combined US technology with Kuwaiti and Saudi finances to combat food scarcity in Africa and around the world. With this combination of other countries finances and technology partnered with Sudan's abundant resources of land, water, sun, and farmers, KSC has tackled the challenge of food scarcity.
In Sudan, collectivism is clearly the more popular of these two ideologies because the Sudanese people value each other and attempt to help their society (or tribes) as a whole, while in the U.S. individualism is clear and a societal outlook from U.S. citizens is rare.
Since KSC focuses on defeating food scarcity, its market is vastly countries around the world that face this problem. KSC also caters to the rest of the consumer world and their basic needs of daily items sugar, given they are the world's largest sugar producer.
KSC has offices around the world in Dubai, London, and California. These offices focus on tracking partnerships with KSC to further expand their impact of food scarcity.
Unicef, AFB, ISO, and Mercedes Benz have been partnering with us to fight Hunger in our country and around the world. With extensive knowledge of the product, we are able to respect the land while producing the best products for us and our partners.
KSC has devoted themselves finding a niftier way to run their agriculture and knowledge-management of the supply chain and production. . Apart from sugar production, a new generation of environmentally friendly Kenana products are being developed from 20,000 feddans of eucalyptus trees, planted within the estate. Also, Kenana charcoal has been created from a by-product of sugar production, bagasse.
KSC adapts the idea of smart agriculture and knowledge management. Subsidiaries of KSC have been employing Engineering and Project Management processes which have saved KSC 25% to 30% of production costs since the 1980s, contributing to KSC’s competitiveness.