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Presentation prepared by:

Emilia Ali, Outi Autere , Katja Närvälä,

Pipsa Alapuranen, Ekaterina Nikitina

Lapland University of Applied Sciences

Product Development and Pricing

801D12

Rovaniemi

2014

Gone too wild:

on the footsteps of Mapertuis

Potentials:

Challenges:

-New and innovative, no competition

-Sustainable

-Cooperation between locals

-Tailoring possibilities

-Seasonal changes taken into account (e.g. paddling->skiing, rafting-> snoeshoeing)

-Regional development

Companies

-Limited target group

-Cooperation with many organizations

-Weather limitations (even more limited target group)

-Everyman’s rights and making the routes

-Frost heave

Cycling:

Hotel Helenan Kievari

http://www.helenankievari.com/sijainti/aktiviteetit

Meri-Lapin loma http://www.merilapinloma.fi/info_pages.php?pages_id=33

Paddling with kayaks or canoes: Keikka ja Kaffila: http://www.keikkajakaffila.fi/

Horse-back riding: Hevostila Laukkanen http://hevostilalaukkanen.fi.kotisivukone.com/

Meri-Lapin Hevospalvelu http://www.m-lhp.fi

Huminlehto http://www.huminalehto.com/hevostila/

Rafting: Pohjolan Safarit

http://www.pohjolansafarit.fi

Blueprint

Target group:

Values:

- active, fit

- ecotourists

- earn well

- cultural

- Modern Humanists

- Maupertuis’ foot steps

- sustainability

- active holiday

- once in a lifetime trip

Programme

Timetable

Cycling 62 km

Kittisvaara - Niemivaara -

Horilankero - Pullinki

The Kittisvaara fell was used for the measurements because the Pullinki fell was observable from it. Kittisvaara was quite low and was also the northernmost fell used during the expedition

Sleeping in tents

Dining in the nature, food made with camp cookers/ open fire

Shorter breaks kept when necessary, during breakfast snack sandwiches and bars are given to customers

3 nights/ 4 days

5-10 customers/

1 guide/ 1 driver for transfers

07:00 Wake-up (unpacking the camp)

07:30 Breakfast (made by guide with help of customers)

08:00 Start

12:00-14:00 Lunch break (lunch made with camp cookers)

14:00 Traveling continues

18:00-19:00 Arrival to the new camping place,

setting up the camp

19:00 Dinner (made by guide with help of customers)

20:00 Possibility to try fishing in the river

22:00 Night snack (fresh fish caught from river)

23:00-07:00 Rest and sleep

Canoeing 40 km

Pullinki - Aavasaksa - Luppio

Pullinki

We spent 10 days in Awasaxa, and the locals brought us "fish and sheep, and such fruits as therir Woods produce"

Kittisvaara

P: 7395996 I: 360656

Camping in Pullinki

Traditional Finnish "snacks":

- Dry fish

- Barley cake, spices barley bread

- Berry products

- Cheese, milk

- Others

Timetable

Bibliography

07:00 Wake-up (unpacking the camp)

07:30 Breakfast (made by guide with help of customers)

08:00 Start

12:00-14:00 Lunch break (lunch made with camp cookers)

14:00 Traveling continues

18:00-19:00 Arrival to the new camping place,

setting up the camp

19:00 Dinner (made by guide with help of customers)

20:00 Possibility to try fishing in the river

22:00 Night snack (fresh fish caught from river)

23:00-07:00 Rest and sleep

P: 7413341 I: 368600

Hevostila Laukkanen 2014. Address: http://hevostilalaukkanen.fi.kotisivukone.com/. Accessed: 8th March 2014.

Horilankero, 2014. The degree measurements by de Maupertuis in the Torniolaakso Valley 1736-1737. Address: http://lapinkavijat.rovaniemi.fi/maupertuis/mittauspaikat/horilankero_eng.html. Accessed: 3rd March 2014

Hotel Helenan Kievari 2014. Address: http://www.helenankievari.com/sijainti/aktiviteetit. Accessed: 8th March 2014

Huminlehto 2014. Address: http://www.huminalehto.com/hevostila/ Accessed: 8th March 2014.

Keikka ja Kaffila 2014. Address: http://www.keikkajakaffila.fi/. Accessed: 8th March 2014.

Kittisvaara, 2014. The degree measurements by de Maupertuis in the Torniolaakso Valley 1736-1737. Address: http://lapinkavijat.rovaniemi.fi/maupertuis/mittauspaikat/kittisvaara_eng.html. Accessed: 4th March 2014

Kumpuniemi, A. 2014. PowerPoint –presentation on paper, given in the Tornio Valley trip on Thursday 13th February 2014

Maupertuis, Pierre Louis Moreau de, 1738. The Figure of the Earth. London.

Meri-Lapin Hevospalvelu 2014. Address: http://www.m-lhp.fi. Accessed: 8th March 2014.

Meri-Lapin loma 2011. Address: http://www.merilapinloma.fi/info_pages.php?pages_id=33. Accessed: 8th March 2014

Niemivaara, 2014. The degree measurements by de Maupertuis in the Torniolaakso Valley 1736-1737. Address: http://lapinkavijat.rovaniemi.fi/maupertuis/mittauspaikat/niemivaara_eng.html. Accessed: 4th March 2014

Outhier. Journal of a voyage to the north 1736-1737.

Paikkatietoikkuna, 2014. Address: http://www.paikkatietoikkuna.fi/web/fi/kartta. Accessed: 4th March 2014

Pohjolan Safarit 2014. Address: http://www.pohjolansafarit.fi. Accessed: 8th March 2014

Pullinki, 2014. The degree measurements by de Maupertuis in the Torniolaakso Valley 1736-1737. Address: http://lapinkavijat.rovaniemi.fi/maupertuis/mittauspaikat/pullinki_eng.html. Accessed: 4th March 2014

The belfry of the Tornio Church, 2014. The degree measurements by de Maupertuis in the Torniolaakso Valley 1736-1737. Address: http://lapinkavijat.rovaniemi.fi/maupertuis/mittauspaikat/tornio_eng.html. Accessed: 4th March 2014

Ylitornio. Matkailu 2014. Address: http://www.ylitornio.fi/en/tornionlaakso/main/nahtavyydet/aavasaksan-kruununpuisto-park.html. Accessed: 8th March 2014

Luppio

• Aavasaksa was a central place as it was “situated in the best peopled and finest part of the river : its bed, above all, towards the south, for the space of four or five leagues, is extremely wide, and offered the most proper spot we could desire for an excellent base, whose extremities would be visible from Cuitaperi and Aavasaxa

Luppio - Huitaperi - Kaakamavaara

Hiking 33 km

• “Between Cuitaperi and Korpikylä we found some frightful Cataracts, where the Finlanders always set their Passengers ashore. But our excessive fatique had made it more supportable to risque passing them in the Boat, than to walk but an hundred Yards.

Camping

P: 7358964 I: 348004

Aavasaksa

Niemivaara

Canoeing

Karunki – Tornio

Rafting 21 km

Karunki

Horilankero

“And having travelled across the Forest on foot for some time, we arrived at the Bottom of a steep Mountain called Niwa, whole Summit, a bare Rock, we chose for our first Station. Upon the River we had been tormented by great Flies with green Heads, that fetch blood where-ever they fix.” They found two Lappish girls who were defending themselves from flies by having “the Smoke of a great Fire”.

Huitaperi

P: 7327041 I: 365215

P: 7368089 I: 353743

P: 7374931 I: 366554

P: 73872377 I: 372562

Sauna, dinner and swimming

Kaakamavaara - Karunki

Horse-back riding 14 km

"Every horse owner separate the troops while letting the horses to walk freely during the summertime. So the "masters" always know where to find a horse if they needed. Moreover, after the summertime horses found the way home"

Bus transportation

from Tornio to Kittisvaara

- Meeting point: market place

- Meeting the guide and the driver

- Going through the programme

- Guide takes care of safety

Camping in Kaakamavaara

P: 7306158 I: 369640

Kaakamaavaara

Tornio

P: 7338436 I: 373546

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