Social Brands are Enabled Through Cloud Services and Distributed Application Technologies Shiv Singh & Ray Velez Why the Cloud Infrastructure is Crucial to Your Experience Tobias Klauder & John Cunningham Feeling Agile: IN 2010, It's Time Has Finally Come for Good John Ewen & Ray Velez Mobile: You Say You Want a Revolution? You Got One Paul Gelb & Michael Scafidi Multi-Touch Transforms Retail in 2010 Steve Dawson & Luke Hamilton Use Foursquare to power your loyalty program Facebook Connect, Linked In, and others bring the party to your site Build and leverage Open APIs With Great Power Comes Great Responsibility Decouple dependencies Watch for upgrades Look for interoperability Expect savings from 25 to 60 percent Shrink procurement times Use only what you need Application partitioning (anyone remember Forte?) will make it's return to technology architectures Partitioning and hybrid tradition/cloud solutions will speed adoption Touch embeds in the retail physical space Personalization and simplifying decisions Bring the long-tail to physical retail Motion sensors, cameras and augmented reality Webkit enables better mobile experiences Expect Flash to show up on mobile devices Cross platform dev tools speed application innovation Proxy engines make 2 foot sites visible on 1 foot interface Touch Cloud Data Mobile Cameras Location & Direction Why Agile and Iterative Works Individuals over process Working software over document speculation Customer collaboration over contract negotitaion Respond to change over following a plan 64% of functionality rarely or never gets used Communicate, communicate, communicate Align user experience, creative, business, and development Cone of Complexity
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