Faculty Social Media Training

Duke Faculty Social Media Training November 2, 2012 Using social media in academia Managing your online presence Consuming content, filtering and listening Resources to take home Connect with students, peers and the media Classroom learning and technology Build online presence Become a known expert Amplify your voice and opinions Privacy settings and personal vs professional http://www.facebook.com/settings/?tab=privacy https://www.facebook.com/about/subscribe https://twitter.com/settings/account Using RSS feeds to subscribe to updates Aggregation tools like Flipboard and Google Reader The importance of search and keywords spotlight.duke.edu/socialmedia socialmedia.duke.edu Lynda.com for the Duke community today.duke.edu/opinion Tools and Tips Dashboards for desktop and mobile: http://Hootsuite.com http://Tweetdeck.com http://Seesmic.com Scheduling and optimized timing: http://BufferApp.com Collaborative editorial planning: https://drive.google.com Linking accounts and cross-promotion Bit.ly.com, Facebook Insights and Google Analytics for metrics Ways to get noticed (beyond Facebook, Twitter and blogging) Reddit Google+ Good Reads LinkedIn Discussion forums Discussion: name two tools you use and how you use them (can be personal use or for professional use at Duke) Discussion: What tools do you use to keep up? Moving from being a user to a publisher Platforms Duke Today Opinion page http://today.duke.edu/opinion http://Sites.duke.edu Tumblr http://tumblr.com Wordpress Microblogging Video blogging Google authorship: https://plus.google.com/authorship Facebook subscribe: https://www.facebook.com/about/subscribe Wikipedia Discussion: How do you publish your work? Discussion: Is anyone using the above? How's it going? Using social media tools in the classroom Discussion: How are you using social media to engage with students? Blogging Wikis Tweeting Multimedia Pinterest boards Nearly 1/3 of professors use social media in the classroom Source: Pearson and the Babson Research Survey Group. Nearly 90 percent of faculty members in the survey said they use video for teaching. Thank you! Cara Rousseau Cara.Rousseau@duke.edu @CaraRousseau Today's conversation Social media in academia Managing your online presence and multiple accounts Consuming content, filtering and listening Moving from being a user to a publisher Ways to get noticed Using social media in the classroom