Privacy, Organizational Change and Social Media: Challenges for H.R. Professionals
A brief discussion of the interaction of social media and privacy issues, prepared by Colin McKay of the Office of the Privacy Commissioner of Canada
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Colin McKay
Social Media
Organizational Change and Privacy
Not Just For Typing Anymore
Staff expect to use
their equipment
for personal and professional tasks
/Problem is, most managers remember/
/data and computer access/
/as a precious resource/
Cooperation
Collaboration
Community
What tools?
@privacyprivee
status updates
long form blogging
pictures
chat
video
Micro blogging
What information?
Social Life
Family Updates
Travel
Professional Networks
Industry News
Project Updates
Office Gossip
Business News
Controls?
Shutting down the network
Will Not work.
You will lose employees.
The Key Is PErmission
Authorized tools
Guidelines for Appropriate Use
integrated into business Processes
Clear consequences
@canuckflack
colin.mckay@priv.gc.ca
Employees Today expect
Access to Social media
True across age groups
Not Limited to Nerds or the Young
Increasingly seen as
necessity for Career
An Org Without access
Might be characterized as
Slow to react, uncreative
Consequences of Using Social Media?
Increasing use of social media in court proceedings
Labour relations issues
Possible disclosure of competitive intelligence
Information management overload
What about the benefits?
Increased collaboration within the organization
Industry intelligence sources
Professional development at a reasonable price
Can institutionalize knowledge transfer
Competitive advantage in job market
Social media tools are easy to install and maintain
Privacy
Regulations?
Yes, but they are
Reasonable
Privacy, Cont.
Get Consent
Limit Collection
Restrict Uses
of personal
infoMore presentations by
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The experience of government communicators in implementing social media tools like Twitter, YouTube and others.