Chi Sono
La partecipazione:l'HUB
Un caso reale
Business Model :il LIBRO
Professional story:
1/3 inside tech
1/3 outside tech
>1/3 inside TheNET
Michele Leidi
Now
Consultant
Strategic Marketing
Sistematic Innovation
Social media marketing
Re-startup project
Internet Sherpa
Before
Programmer
Analist
Marketing&product MKT
Product development
Strategic Marketing Dir
Sales&presales Eng.
Sales Director
All around IT world
BUSINESS MODEL INNOVATION
" " Generation
" " HUB
generate a business model for a start-up organization
develop a business model for a new product and/or service
map out the business models of competitors, particularly insurgents with new business models
map out and understand innovative business models in other industries as a source of inspiration
communicate business models across an organization or to investors (e.g. for start-ups)
A cosa serve
Business model represents
the value creation chain
A business model is a map that shows
how an organization creates and delivers value
A business model is a framework that
describes how an organization thinks
about and acts to create value for
customers/stakeholders.
Strategic Innovation Management
L'origine:
Questo metodo di Business Model Analysis
รจ stato ideato e diffuso da
Alex Osterwalder.
http://www.businessmodelalchemist.com/
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