C Env Strategy Map Template
Transcript: Strategy Map Environmental Issues Problem There are oil spills and pipelines that are being installed by organizers, which is causing climate change, and affecting the community. What happening? Evidence "...Stalling the construction of toxic oil pipelines, and challenging fossil fuel companies, and the banks that fund them, with a national divestment campaign"(131) "These transformers interrupt powerful econnomic systems, exposing those who profit as they destroy lives and homes"(131) Example's Values Values They value their whole community They value the people's well being They value climate change Example Thomas Muller says, "No matter what we do moving forward, we need to develop economies that don't force people to have to choose between clean air,water, and earth or putting food on the table"(133) Specific Example Trying to get people to care about our environment(Shifting the spectrum of allies) Stop organizers from installing toxic pipelines Fight to address the underlying conditions that need to be changed for environmental/social justice. Mission: Mission Power Analysis Power Analysis Coalition Constituents: Local enviromental injustice groups Economic injustice groups Bill McKibben Joe Solomon The youth Allies Allies Solar Richmond Indigenous people AgitArte Opponents Oil Companies Big businesses Opponents Targets Primary Target: Lawmakers such as mayor, congress, president, etc. Secondary Target: People who are involved & who can vote Targets Strategy Overall Strategy Coming together as a community Standing up for what you believe in Strategic non violence using social media to create memes(Creative petition delivery) Media-jacking Teaming up with experts Make new folks feel welcomed Make the invisible feel visible Tactics Tactics Example Communicating with other local groups who are fighting for environment and economic injustice Looking past what meets the eye Examples of Tactics Example Creating memes that people can relate to and be inspired by Clear imagery Shifts the spectrum of allies Increases understanding Creativity Creativity Gregg Deal Design Gregg Deal, Washington D.C . 2013 STOP FRACKING/STOP DRILLING Pat Perry's design Grand Rapids, Michigan, 2013 Stop the banks from funding the oil company so the oil company can stop installing pipelines People to come together to end this issue. What do they want? Demands Goals The enviromental movements want to protect their land and culture from climate change Goals Short Term Goals End funding for oil companies Free transportation End U.S drone attacks Open boarders for immigrants Long Term Goal Stop organizers from installing toxic pipelines Get people to care about the community Lessons Lessons Learned Lesson 1 If you want to stop a problem you should stop the people who are funding them You would especially want to stop the funding because that money could be coming directly from your own pocket Shifting the spectrum Lesson 2 Getting help from anyone and everyone who cares at least a little bit about your problem It can be people from lawmakers to everyday people DIVERSITY!!!!(138) Make some friends!!! Lesson 3 By ignoring a problem and can be the reason why something bad has happened in your life How does it benefit you? Citations Boyd, Andrew, and Dave O. Mitchell. Beautiful Trouble: A Toolbox for Revolution. , 2014. Print. Jobin-Leeds, Greg. When We Fight, We Win: Twenty-first-century Social Movements and the Activists That Are Transforming Our World. , 2016. Print. Citation