Bloom: Publisher Presentation
Transcript: Sports: Bloom is a news mapping platform to organize and deliver news content by its location Events: "Rose’s Luxury chef plans to open restaurant next door" There are a ton of news apps but very few that are focused on location. Everything is under control! The publishers on Bloom are each reviewed through our verification process to ensure they are a trusted source of news. This helps filter out your average Twitter rambler and so-called "journalists" who write anything but the truth. Your readers are waiting! Not only are the articles tracked by address, but also by their city, state, country, and many more factors. This categorization gives Bloom the ability to recognize patterns about where the news is being written about and where it is not. Overtime, publishers will have the ability to see changes in how readers respond to their content from these different location categories. Compared to other news and social digests, there are two major differences: Each article is instantly delivered to readers and is given a specific expiration time. This helps toss out the old and leave your readers with the most up-to-date news. Think of it as a combination of every daily newspaper in the world, with the exception that no trees will be harmed and no paper cuts. Fancy, so what else? A whopping of articles in this morning's newspaper belong to a specific location. However, its been impossible to deliver to readers at a location in real-time, leading to a major loss of potential readership. Organization by location Food: Our location search tools make it easy for you to find exactly where you would like to publish or read within seconds. And not only does Bloom provide a list of articles but we also offer tools to: Search keywords within a location Expand your viewing radius, and Collaborate with each article and its publisher Writers can use Bloom to locate their articles and publish them on a map in a matter of seconds. The process is as simple as submitting to Twitter or Facebook, but the results are vastly different. Each article is automatically delivered to readers around the world, whether they know your company or not. Isn’t there an app for this already? & The platform breakdown Marketing for publishers "Going Out Guide for the District of Columbia" Geolocation publishing and reading Bloom allows you to reach collections of readers that were previously unattainable. With each article targeting a unique location, the opportunity to connect with new readers is only limited to where you decide to write about. We offer you the writing tools and freedom, letting you apply the style and personality that make up your brand. All publishers are verified How does Bloom solve this? Discovery for readers Plugins The world is huge, this is going to be complicated Analytics for publishers "D.C. police investigate downtown hotel death" Crime: The articles you publish on Bloom motivate readers to geographically understand what's happening in the world. By browsing different locations, readers can learn about news currently near their home, office, around the block, or on the other side of the country. "Wizards’ Kris Humphries likely out against Raptors" Our plugins bring the value of location into your website. From our Interactive News Map to the News Nearby Channel, these plugins organize location-based news for readers on your business or personal website. 85% Real-time Verified publishers Bloom is already online - and free to use. As a new, growing platform, we’re looking for your participation and feedback so we can continue to improve the organization of news, one article at a time. Visit www.bloom.li to request an invite and learn more about the platform. Thank you for your interest! We'll see you on the map! As a Bloom publisher, the subjects and locations that you write about are combined into reports to help you answer some unique questions: Where is my writing getting the most feedback? Which cities? Which states? What's trending in Washington DC? What about in Southeast DC? At the White House? What locations in the world have the most reader participation about "Ebola"? "Je Suis Charlie"? "iPhone"?